Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Lauren DeSouza द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Lauren DeSouza या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Player FM - पॉडकास्ट ऐप
Player FM ऐप के साथ ऑफ़लाइन जाएं!
Player FM ऐप के साथ ऑफ़लाइन जाएं!
Aampe's Head of Growth: Unleashing AI in Customer Retention, The Power of Copywriting & From Electrical Engineer to Marketer
MP3•एपिसोड होम
Manage episode 412814573 series 3411082
Lauren DeSouza द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Lauren DeSouza या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
In this Retain: The Customer Retention Podcast episode, Lauren DeSouza speaks with James Laurain, Head of Growth at Aampe. Together, they discuss James’ journey from electrical engineer to marketer, the power of copywriting, and how to use the capabilities of AI for customer retention.
James has vast experience in leveraging B2B content strategies and copywriting to engage and retain customers. At Aampe, James spearheads the first truly AI-driven approach to CRM Marketing Automation, which allows apps to create personalized, omni-channel customer experiences to increase customer engagement and retention. A man of many talents, James is the Founder and Chief Storyteller at Kid’s Books for Business, a Conversational Tech Copywriter at James Tech Copywriting, and a Content Strategist at Thought Bakery. To top it off, he’s recently written his first children’s book, Mabel the Chameleon.
James has vast experience in leveraging B2B content strategies and copywriting to engage and retain customers. At Aampe, James spearheads the first truly AI-driven approach to CRM Marketing Automation, which allows apps to create personalized, omni-channel customer experiences to increase customer engagement and retention. A man of many talents, James is the Founder and Chief Storyteller at Kid’s Books for Business, a Conversational Tech Copywriter at James Tech Copywriting, and a Content Strategist at Thought Bakery. To top it off, he’s recently written his first children’s book, Mabel the Chameleon.
Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.
Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.
Check out the three most downloaded episodes:
Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.
Check out the three most downloaded episodes:
- Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design Symphony
- Mastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience Maker
- The Game Plan: Demystifying Gamification with Moe Ash, Founder of The Catalyst
If you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest
59 एपिसोडस
MP3•एपिसोड होम
Manage episode 412814573 series 3411082
Lauren DeSouza द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Lauren DeSouza या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
In this Retain: The Customer Retention Podcast episode, Lauren DeSouza speaks with James Laurain, Head of Growth at Aampe. Together, they discuss James’ journey from electrical engineer to marketer, the power of copywriting, and how to use the capabilities of AI for customer retention.
James has vast experience in leveraging B2B content strategies and copywriting to engage and retain customers. At Aampe, James spearheads the first truly AI-driven approach to CRM Marketing Automation, which allows apps to create personalized, omni-channel customer experiences to increase customer engagement and retention. A man of many talents, James is the Founder and Chief Storyteller at Kid’s Books for Business, a Conversational Tech Copywriter at James Tech Copywriting, and a Content Strategist at Thought Bakery. To top it off, he’s recently written his first children’s book, Mabel the Chameleon.
James has vast experience in leveraging B2B content strategies and copywriting to engage and retain customers. At Aampe, James spearheads the first truly AI-driven approach to CRM Marketing Automation, which allows apps to create personalized, omni-channel customer experiences to increase customer engagement and retention. A man of many talents, James is the Founder and Chief Storyteller at Kid’s Books for Business, a Conversational Tech Copywriter at James Tech Copywriting, and a Content Strategist at Thought Bakery. To top it off, he’s recently written his first children’s book, Mabel the Chameleon.
Want to turn casual buyers into loyal, lifetime customers? Well, click here to book a demo with Gameball.
Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.
Check out the three most downloaded episodes:
Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.
Check out the three most downloaded episodes:
- Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design Symphony
- Mastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience Maker
- The Game Plan: Demystifying Gamification with Moe Ash, Founder of The Catalyst
If you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest
59 एपिसोडस
Alle Folgen
×प्लेयर एफएम में आपका स्वागत है!
प्लेयर एफएम वेब को स्कैन कर रहा है उच्च गुणवत्ता वाले पॉडकास्ट आप के आनंद लेंने के लिए अभी। यह सबसे अच्छा पॉडकास्ट एप्प है और यह Android, iPhone और वेब पर काम करता है। उपकरणों में सदस्यता को सिंक करने के लिए साइनअप करें।