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Ed Cotton द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Ed Cotton या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
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Daniel Groh- Satisfy Running

58:40
 
साझा करें
 

Manage episode 420572233 series 3141733
Ed Cotton द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Ed Cotton या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal

Daniel Groh heads up brand at Satisfy Running.
In this interview, we discuss the transformed state of the running category and Satisfy's place within it.
How the brand leans into personal expression and appeals to those who want to express themselves beyond the traditional players and the traditional running silhouette.
How it's leading the charge in sustainability, recycling, and repair.
How runner insights matter to product development.
How the recent brand film shot in LA was made.
How the company thinks about distribution
Plans for loyalty
It's approach when it comes to athletes
And more....
Here's a key quote from the interview.
“I think the biggest difference is for people that look at performance, there are brands for that. I think for people who look at the pleasure of running in the purest form, we're a brand for them. What's beautiful about where kind of running is today is that people are transforming it into what it means for them. There's a great crew out of Austin made up of restaurant workers. There's a crew in Paris that are all electronic musicians. It's nice because, you know, I think it's not cookie-cutter anymore. It feels like people are turning something that was once quite boring, into something a little bit more exciting and turning into themselves. I don't know why this happened, but there was always a dissociation between how you express yourself in daily life and how you express yourself in sports. I think that line is gone.”

  continue reading

133 एपिसोडस

Artwork
iconसाझा करें
 
Manage episode 420572233 series 3141733
Ed Cotton द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Ed Cotton या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal

Daniel Groh heads up brand at Satisfy Running.
In this interview, we discuss the transformed state of the running category and Satisfy's place within it.
How the brand leans into personal expression and appeals to those who want to express themselves beyond the traditional players and the traditional running silhouette.
How it's leading the charge in sustainability, recycling, and repair.
How runner insights matter to product development.
How the recent brand film shot in LA was made.
How the company thinks about distribution
Plans for loyalty
It's approach when it comes to athletes
And more....
Here's a key quote from the interview.
“I think the biggest difference is for people that look at performance, there are brands for that. I think for people who look at the pleasure of running in the purest form, we're a brand for them. What's beautiful about where kind of running is today is that people are transforming it into what it means for them. There's a great crew out of Austin made up of restaurant workers. There's a crew in Paris that are all electronic musicians. It's nice because, you know, I think it's not cookie-cutter anymore. It feels like people are turning something that was once quite boring, into something a little bit more exciting and turning into themselves. I don't know why this happened, but there was always a dissociation between how you express yourself in daily life and how you express yourself in sports. I think that line is gone.”

  continue reading

133 एपिसोडस

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