Shelley Stewart द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Shelley Stewart या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Shelley Stewart द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Shelley Stewart या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Today we pick up on the theme of the Willie Lynch letter, but in a different time and place. Stay tuned as we hear an interview from 1997 with Ezekwa Abdullah.
Shelley Stewart द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Shelley Stewart या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Today we pick up on the theme of the Willie Lynch letter, but in a different time and place. Stay tuned as we hear an interview from 1997 with Ezekwa Abdullah.
Send us a text Black History Month has been celebrated for decades as a time to honor and recognize the contributions and achievements of Black individuals throughout history. However, some argue that relegating Black history to a single month perpetuates segregation and fails to fully integrate it into the mainstream curriculum. Ending Black History Month could be beneficial, as it would emphasize that Black history is an integral part of American history that should be incorporated into educational curricula throughout the year. Today, we rebroadcast a podcast we first released in April of 2023. The podcast features an interview with Dr. Horace Huntley in February 1991 and suggests that by ending Black History Month, we might celebrate Black culture and history throughout the year. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text Today, we re-share an episode from 2023. Shelley shares his personal insights on the overt and not-so-overt signs that racism is still evident in America today. Stay tuned as the plumbline seeks the truth. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text Hey Plumbliners. This is Mark Jamroz, producer of Shelley’s Plumbline. Just a few days ago, on January 27th, Shelley and I celebrated what would have been the 93rd birthday of his brother Jerome, affectionally known as Bubba. To continue that celebration, we’re going to rebroadcast one of the Plumbline’s most popular podcasts. It’s about Hate Crimes, featuring Rodney Max. It seems this message is as important today as it ever has been. Stay tuned, and Happy Heavenly Birthday to Jerome Stewart. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text As we continue the retrospective of Shelley's Plumbline, and in honor of Martin Luther King Jr Day, we are rebroadcasting an episode from Season 3. They feature some rare recordings of #MLK that Shelley had forgotten about. These are speeches MLK made in Birmingham! Why are they rare? Because for his protection and to keep Bull Conner guessing, Dr. King would often show up to churches unannounced to make speeches. Shelley Stewart was in attendance recording the choir when Dr. King showed up. They left the recorder running when he made these speeches. You can hear them both in this week's podcast. Very timely given that September 15 is the anniversary of bombing of the 16th Street Baptist Church. In Season 3, Shelley sets the record straight on the "Movement" and how only the media called it the "Civil Rights Movement." It was, and is, a Movement for the freedom of all people. Please listen, and if you are so moved, share it with others. #civilrightsmovement #shelleysplumbline #humanrights Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text Dr. King's legacy inspired generations of activists and leaders, and his contributions continue to be recognized and celebrated today as a beacon of hope and progress. But Dr. King had a premonition about his death, and he warned the members of his inner circle to beware of the tactics external forces would use to break the movement apart after he was gone. As a member of the King's inner circle, Hosea Williams served as the advance man, organizing some of the most important events in the movement. Williams traveled to cities throughout the South, recruiting and organizing volunteers, paving the way for appearances by King, Jesse Jackson, and Andrew Young. Williams and John Lewis led the "Bloody Sunday" march in Selma, Alabama, in 1965. This episode features an interview from September of 1994 with Shelley Stewart and Hosea Williams . Hosea reveals the dire warning King had for the members of his inner circle. Was Hosea Williams right? Did the Dream of Dr. Martin Luther King Become a Nightmare? Listen and let us know what you think. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text Hey, Plumbliners. As we rewind through some of our most popular podcasts, we couldn’t overlook our very first. It was published on April 17, 2023. And it’s about Internalized Racism. Take a listen. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .
Send us a text Happy New Year, Plumbliners! Welcome to the year 2025! We are planning for great things in this new year, but before we get started, we wanted to look back. So, for the next few weeks, we will be rebroadcasting some of YOUR favorite Plumblines. To date, we have published 87 podcasts. While most of our fans are in the US, Shelley’s Plumbline has a global reach with downloads in Singapore, Asia, Europe, and Africa. When it comes to subject matter, some of our most popular podcasts have been about Internalized Racism, Hate Crimes, the interview with Hosea Williams, The Rare Speeches of Dr King, and the stories of Shelley’s life in music and the Chitlin' Circuit. So today, to kick off the New Year in style, we’re going to rebroadcast the episode of The Last Interview with Eddie Kendricks, the lead singer for The Temptations. Happy New Year, Plumbliners! Let’s make it our best ever. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text In this episode, we continue our conversation from last week, when Shelley and Ezekwa discuss the effects of the Willie Lynch letter with Dr Cashen, a one-time candidate for governor of Alabama on the independent ticket. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text Today we pick up on the theme of the Willie Lynch letter, but in a different time and place. Stay tuned as we hear an interview from 1997 with Ezekwa Abdullah. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .
Send us a text Whether the Willie Lynch letter is real or not, the content of the message remains very much intact today. Seeding division among an audience is a way to get them fighting amongst themselves, which makes them easier to control from the outside. Today, Shelley takes a look at the continuing impact of that strategy on the world. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text Today, Shelley continues his search for the truth on the topic of selling. It is often an occupation that is looked on with disdain, yet nothing can happen without it. Whether it’s an idea or a product, we are all selling something. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text Today, Shelley shares an interview from 1991 with George Sarris. Mr. Sarris was an immigrant from Greece who eventually developed a small empire of seafood restaurants in and around the Birmingham, Alabama, area. He discusses how the Greek community worked together to help each other grow and prosper. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text This week, Shelley once again shines the light on the importance of education as he shares a recording from 1991 of a speech given by Charles Gray on the Re-Education of our Children. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .
Send us a text As election week finally rolls around, Shelley recalls the ultimate sacrifice that was made by his bother Jerome in Korea. He also talks about Georgia Price and others who, in the late 50s and mid-60s, paved the way for the movement toward equality and human rights in the United States. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .…
Send us a text In this week’s episode, Shelley explains the real meaning behind equality. Plus, he shares some stores from early in his career, including an encounter with the Ku Klux Klan. Stay tuned. Follow us and continue the conversation on Facebook , Instagram , and LinkedIn .
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अपने पसंदीदा शो को ऑनलाइन प्रबंधित करने के लिए दुनिया के सर्वश्रेष्ठ पॉडकास्ट एप्प से जुड़ें और उन्हें हमारे Android और iOS एप्प पर ऑफ़लाइन चलाएं। यह मुफ़्त और आसान है!