37,610 subscribers
Player FM ऐप के साथ ऑफ़लाइन जाएं!
पॉडकास्ट सुनने लायक
प्रायोजित


1 Spilling the Tea on Cross Culture Comedy: Jesse Appell’s Journey in China 29:42
What a Creator-Led Brand Looks Like w/ Bryan Reisberg (Maxine The Fluffy Corgi)
Manage episode 406214259 series 3286175
In the latest episode of The Influence Factor, Bryan Reisberg, creator and co-founder of Little Chonk, joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory. Bryan shares his journey as a creator and entrepreneur in the pet industry, offering insights from his film and advertising background.
The conversation navigates through the creation of Little Chonk, discussing challenges in business development and emphasizing the significance of quality products, successful community engagement, and maintaining authenticity in the influencer space.
🌟 Leave a 5-star rating on Apple Podcasts and Spotify 🚀 Start Your Next Influencer Marketing Campaign: https://timf.io/IMFnow 🎙️ Want to be a guest? Apply here
Show Notes:
(01:21) - Bryan's background
(02:25) - Starting Little Chonk and the Maxine One dog backpack
(06:02) - Managing a social media community
(12:00) - Challenges in the brand development journey
(14:45) - Revenue streams and business model
(16:00) - Quality and long-term growth in influencer products
Check out some of our previous episodes:
- Screen to Cart w/ Collette Winn (NBCUniversal)
- The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
- Boosting Brands with Vitamin-Infused Marketing w/ Lisa Chudnofsky (The Vitamin Shoppe)
- TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
- Retaining Influence w/ Conor Begley (CreatorIQ)
- Creator Economy Insights Unveiled w/ Matt Navarra
- Influencer Activations that Drive Results w/ James Creech (Brandwatch)
- From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen
- Insider View of VidCon w/ Colin Hickey
- Funding the Creative Journey w/ Aaron DeBevoise (Spotter)
- Swipe Right on OkCupid Success w/ Michael Kaye
- The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan
- Decoding the Secrets of the Creator Economy w/ Avi Gandhi
- The Art of Social Media Creativity w/ Jon Youshaei
- Exploring the Influence and Impact of Reddit w/ Will Cady
- Navigating Social Media Selling for Maximum Impact w/ Paul Bakaus (Koji)
- New Social Media Subscriptions, Super Bowl's Influencers and Content Creators Trips w/ Lia Haberman
- Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)
- Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)
121 एपिसोडस
Manage episode 406214259 series 3286175
In the latest episode of The Influence Factor, Bryan Reisberg, creator and co-founder of Little Chonk, joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory. Bryan shares his journey as a creator and entrepreneur in the pet industry, offering insights from his film and advertising background.
The conversation navigates through the creation of Little Chonk, discussing challenges in business development and emphasizing the significance of quality products, successful community engagement, and maintaining authenticity in the influencer space.
🌟 Leave a 5-star rating on Apple Podcasts and Spotify 🚀 Start Your Next Influencer Marketing Campaign: https://timf.io/IMFnow 🎙️ Want to be a guest? Apply here
Show Notes:
(01:21) - Bryan's background
(02:25) - Starting Little Chonk and the Maxine One dog backpack
(06:02) - Managing a social media community
(12:00) - Challenges in the brand development journey
(14:45) - Revenue streams and business model
(16:00) - Quality and long-term growth in influencer products
Check out some of our previous episodes:
- Screen to Cart w/ Collette Winn (NBCUniversal)
- The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
- Boosting Brands with Vitamin-Infused Marketing w/ Lisa Chudnofsky (The Vitamin Shoppe)
- TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
- Retaining Influence w/ Conor Begley (CreatorIQ)
- Creator Economy Insights Unveiled w/ Matt Navarra
- Influencer Activations that Drive Results w/ James Creech (Brandwatch)
- From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen
- Insider View of VidCon w/ Colin Hickey
- Funding the Creative Journey w/ Aaron DeBevoise (Spotter)
- Swipe Right on OkCupid Success w/ Michael Kaye
- The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan
- Decoding the Secrets of the Creator Economy w/ Avi Gandhi
- The Art of Social Media Creativity w/ Jon Youshaei
- Exploring the Influence and Impact of Reddit w/ Will Cady
- Navigating Social Media Selling for Maximum Impact w/ Paul Bakaus (Koji)
- New Social Media Subscriptions, Super Bowl's Influencers and Content Creators Trips w/ Lia Haberman
- Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)
- Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)
121 एपिसोडस
All episodes
×

1 The Daily Grind of a Tech Journalist w/ Amanda Silberling (TechCrunch) 30:31


1 Research Behind Influence w/ Brooke Duffy 27:17


1 Building Community and Brand Success w/ Priscilla Lau 26:20


1 How to Pitch and Monetize Like a Creator Pro with Kristen Bousquet 30:35


1 From Shark Tank to Viral Success w/ Annie Leal (I Love Chamoy) 26:17


1 Diversifying Creators’ Revenue with Merchandising and IP w/ Saurabh Shah (Warren James) 29:41


1 The Future of Social Commerce w/ Sarah Penna (Orca) 23:49


1 Building the Next Generation of Content w/ Max Levine (AMP Studios) 22:55


1 From Creator to Strategist w/ Austin Null (McKinney) 29:37


1 Jordan Matter’s Path to 25M Subscribers 25:14


1 How AI is Shaping the Future of Content Creation w/ Vidya Narayanan (Rizzle) 27:16


1 Audience-First Content Strategies w/ Dace de la Foret (Nationwide) 29:15


1 The Creator’s Attorney w/ Tyler Chou 43:18


1 The Attention Economy in Influencer Marketing with Blaine Doherty (Fiverr) 23:15


1 The New Currency of Marketing w/ Raja Rajamannar (CMO of Mastercard) 25:39
प्लेयर एफएम में आपका स्वागत है!
प्लेयर एफएम वेब को स्कैन कर रहा है उच्च गुणवत्ता वाले पॉडकास्ट आप के आनंद लेंने के लिए अभी। यह सबसे अच्छा पॉडकास्ट एप्प है और यह Android, iPhone और वेब पर काम करता है। उपकरणों में सदस्यता को सिंक करने के लिए साइनअप करें।