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Customer Success Playbook Episode 8 - Greg Daines - 23 Ways to Reduce Churn
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Kevin Metzger and Roman Trebon, Kevin Metzger, and Roman Trebon द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Kevin Metzger and Roman Trebon, Kevin Metzger, and Roman Trebon या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Greg Daines is the founder and CEO of Churnrx.com. He holds multiple advanced degrees in business and economics from MIT and Cambridge University. This episode is a discussion about Greg's ebook 23 Ways to Reduce Churn in 2023.
Discussion Points
- Greg emphasizes that business has fundamentally changed and old ideas about customer retention no longer work.
- He mentions that customer success at scale is challenging and even seemingly similar customers can have different outcomes.
Key Insights
- Greg stresses the importance of data in justifying best practices for customer retention.
- He criticizes commonly used metrics like churn rates, stating that they are often distorted and don't provide a clear picture.
Final Thoughts
- The episode aims to provide actionable insights for customer success professionals, with Greg's eBook serving as a resource for reducing churn in various stages of the customer lifecycle.
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You can also find the CS Playbook Podcast:
YouTube - @CustomerSuccessPlaybookPodcast
Twitter - @CS_Playbook
You can find Kevin at:
Metzgerbusiness.com - Kevin's person web site
Kevin Metzger on Linked In.
You can find Roman at:
Roman Trebon on Linked In.
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