428: Leveraging Real Marketing Strategy Means You'll Never Have to Sell Again: Here's How with Seth Godin

the bossbabe podcast

In this powerful episode, Natalie sits down with marketing legend Seth Godin to discuss game-changing strategies for female entrepreneurs. From redefining what it means to "do it all" to how to become the go-to expert in your niche, this conversation is packed with invaluable insights. Seth shares his unique perspective on creating viral content, scaling your business, + being an intentional entrepreneur.

Whether you're struggling with marketing consistency or feeling overwhelmed by the noise online, this episode offers practical advice to help you stand out and thrive. Tune in for an empowering conversation that will reshape how you approach your business and marketing strategy!

CHAPTERS

04:00 - Understanding the Freelancer vs. Entrepreneur Mindset

06:20 - The Importance of Defining Your Niche

08:40 - Navigating Fear and the Concept of Leaving Money on the Table

14:30 - The Balance Between Passion and Professionalism

16:20 - The Power of Saying No and Intentional Choices

27:00 - Social Media Strategy and the Guilt of Not Being Everywhere

41:00 - The Power of Constraints

45:00 - Marketing as Storytelling

53:00 -Introducing Seth’s New Book

RESOURCES + LINKS

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