E18: How to do laser-targeted marketing for your target audience – with the Idan Hershkovich

Techie Talkie

Carmel Yoeli & Asaph Schulman, Carmel Yoeli, and Asaph Schulman द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Carmel Yoeli & Asaph Schulman, Carmel Yoeli, and Asaph Schulman या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

4y ago 33:48

MP3•एपिसोड होम

(Episode Language: Hebrew)

Hello friends,

So, one of the hot topics in the B2B marketing world today is ABM or Account Based Marketing.

The intention is basically highly targeted marketing to a very specific profile of companies or to a closed list of potential customers.

In this episode filmed and recorded in 30 BC - about 30 days before anyone knew what Corona was - we host Idan Hershkovich, Cato Networks' VP of marketing who boasts a black belt at ABM. He came here to teach us how to do ABM properly and gives us a glimpse into the crazy ABM machine he built.

Warning - You may be exposed to technologies that you previously thought only security forces could access.

Enjoy!

Episode Notes:

1. Techtarget.com

2. Influ2.com

3. Everspring.com

4. Metadata.io

29 एपिसोडस

#טכנולוגיה #עסקים #חינוך #Carmel Yoeli & Asaph Schulman #Asaph Schulman #Carmel Yoeli