#S2E08 Shelf Impactors™ Interview with Luke Sherriff PROVERB Skincare

Shelf Impactors™ Branding and Packaging Design

#S2E08 Shelf Impactors™ Interview with Luke Sherriff, owner of PROVERB Skincare. This extremely insightful podcast conversation is with the super positive, highly driven owner and co-founder of PROVERB - the Life-Fuelled Skincare brand. Luke Sherriff. Luke is an Oxford grad with a degree in Epidermiology, who went on to play professional Rugby for the likes of Harlequins, and Nottingham rugby club gaining caps for England and Great Britain 7’ and Barbarian squads. All this before seamlessly moving into the health and skincare industry - he is now owner and co-founder of Proverb. Alongside his wife Kirstie, they both run two successful businesses Proverb and Pinks Boutique. In this podcast Luke and I discuss how and why Proverb was formed, and how Luke uses the skills he developed as a top flight sportsman and applies them the to growth strategy of the Proverb brand. As a team sports pro he believes in the importance of the his brand consumers feeling like they’re part of a team, being part of a brand that provides interaction, knowledge, positivity and above all a great product. We also talk about how the brand has had to adapt over the last few weeks during the Covid-19 pandemic and what Proverb has been up to help the community come together during this time - such as adding hand sanitiser to their SKU list, and ensuring their ‘climate and sustainability matters' message continues with growing range of refillable products. --------------------------------- Additional reference links: https://proverbskin.com/collections/refillable-sanitiser http://www.proverbskin.com http://www.pinksboutique.com --------------------------------- Mark Grey: Website - www.bluenectardesign.co.uk Twitter - @bluenectar Instagram - @bluenectardesign LinkedIn - Mark Grey