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OTT Exec Podcast S4 E7: Kevin Kurtz, CEO of Bold Baking Network
Manage episode 403931185 series 3419948
Brian Mahony द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Brian Mahony या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
1) Kevin's background at Lucasfilm, Electronic Arts, Walt Disney Pictures, and Zynga; 2) Learning about merchandising, gaming, and communities when launching the Pokémon franchise to the USA; 3) Why EA (Sims franchise) and Zynga (Words with Friends) highlighted the powerful combination of content, gaming, and communities; 4) Genesis of Bold Baking Network; 5) How "baking" is different from "cooking"-- it's about joy and love; 6) 500 million video views and 8 million monthly unique viewers; 7) What does it mean to build a content "universe"; 8) How Star Wars created a "cross-generational" community; 9) Role of mobile for building out your community; 10) Bold Baking Network's plans for a new FAST channel; 11) Working with SpaceMob for OTT platform and distribution; 12) Viewer acquisition strategy; 13) Importance of including live content for the baking audience; 14) Gamification of the UX; 15) Kevin's passion for cinema.
Also watch on YouTube: https://www.youtube.com/@ottexecutive
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