What if you don't have main character syndrome?

Marketing Espresso

Bec Chappell द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Bec Chappell या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

2M ago 12:02

MP3•एपिसोड होम

It is so common for business owners to hear "you have to be the face of your business" and honestly I meet a lot of business owners who really aren't comfortable with it...
So what if you don't want to be the main character?
Today I am discussing the concept of 'main character syndrome' and its implications for marketing and branding. I'm chatting about the pressures often felt by business owners, especially introverts, to be the face of their brand.
So lets talk successful brands that thrive without their founders being the main character, debunking the myth that a personal brand is always necessary.
The episode highlights different strategies for building a sustainable and viable business without relying heavily on social media or personal influence.

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