Business books with Susan Dean

Marketing Espresso

Ever thought about writing a book? Then you should probably listen to this episode.
I've got Susan Dean back and she is sharing the story of starting her publishing company and why she wanted to work with great minds to share their story in written form.
We're discussing the importance of writing a book, not just for entrepreneurs but for anyone with a valuable story or expertise to share.
We chat through various aspects of book publishing, including marketing strategies, the impact of personal stories, and the significance of book covers. After all a book can be a powerful tool to connect with the right audience, elevate one's profile, and create a lasting legacy.
Everyone has a book inside them waiting to be shared.
Susan started her own publishing company because she wanted to share people’s stories; she truly believe it changes the lives of so many people around the world.
She started her publishing company in her garage. Fast forward through blood,
sweat and tears, and she now owns and operates a publishing house at Dean Manor
on a five-acre property in Macedon Ranges. With a team of 12, two of whom
are her adult daughters. We publish hundreds of stories of inspiration, including
business success, personal triumph and charity development.
A huge part of Susan's ‘Why’ is giving back my time and resources and she is a part
of many wonderful give back projects, such as Buy1Give1, Rotary Club, BNI
Business Network Industry and Hands Across the Water.
She is a life and business coach, workshop and training facilitator, publisher and
entrepreneur. With her help, coaches, authors, mentors and many other business
professionals have been able to share their knowledge and exponentially raise
their profile, brand and business.
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This podcast has been produced and edited by Snappystreet Creative