Joanne Borzakian Ouellette: Reebok Global Marketing Director NBA Basketball (former) - AIR126

In all Airness - Michael Jordan era NBA history

Adam Ryan द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Adam Ryan या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

2+ y ago 1:14:19

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Joanne worked with Reebok for over 15 years. Her family has links to the Boston Celtics dating back nearly five decades. Joanne details what it was like to grow up within the confines of the Boston Garden and the unique relationships she has developed with the franchise and its players throughout her lifetime.
Our conversation covers a wide range of Joanne’s amazing experiences working with Reebok. She joined the team in the mid-1980s and talks about the development of the brand and how Reebok managed to compete – and then thrive - in an intensely-competitive market for shoes and apparel. You’ll hear some tremendous stories about some of the NBA’s biggest names of the era – Larry Bird, Dominique Wilkins, Shawn Kemp, Dee Brown and Shaquille O’Neal, to name just a few.

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