Kiip Kicks Traditional Ads To The Curb And Replaces With Rewards

Forbes Under 30

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6+ y ago 43:23

MP3•एपिसोड होम

Brian Wong saw a marketing opportunity in people's willingness to have their behavior tracked through apps. The company he founded and leads is Kiip (pronounced: keep). It aims to catch people on their app in the act of accomplishment and then match them with a branded reward that relates to their activity. For the past three years, Wong says the company has grown by 40% annually leading to the impression that his pioneering idea is here to stay. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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