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Christopher Peters द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Christopher Peters या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Hate the State Podcast
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Christopher Peters द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Christopher Peters या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Follow Christopher Peters on an exploration of ideas, philosophy, and current events through a libertarian lens.
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27 एपिसोडस
सभी (नहीं) चलाए गए चिह्नित करें ...
Manage series 2153050
Christopher Peters द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Christopher Peters या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Follow Christopher Peters on an exploration of ideas, philosophy, and current events through a libertarian lens.
…
continue reading
27 एपिसोडस
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Hate the State Podcast
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Chris explains the many reasons he hates Veterans’ day.
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Hate the State Podcast
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Chris lays out the most likely election outcome.
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Hate the State Podcast
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Chris explores the idea of tradeoffs in decision-making and ideology.
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Hate the State Podcast
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Chris examines the underlying egotism of the State’s supposed management of society.
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Hate the State Podcast
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Chris examines the perspective that democracy is an inherent good. Download
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Hate the State Podcast
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Chris gets personal about how he ended up disconnecting from mainstream liberalism. Download
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Hate the State Podcast
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Chris tries hard not to revel in the death of another human being. Download
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Hate the State Podcast
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1 Ep 19: Recycling Is a Government Created Problem 15:15
15:15
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Chris unpacks the new push to “fix†people’s recycling behavior on the basis China’s new contamination standards. Download
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Hate the State Podcast
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Chris explores the positive side of the post-modern destruction of claims about “realityâ€. Download
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Hate the State Podcast
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1 Ep 17: What Jordan Peterson Gets Wrong About the Left and Right 19:59
19:59
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Chris examines a key blindspot in Jordan Peterson’s question of what is acceptable in the Left/Right debate. Download
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Hate the State Podcast
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1 Ep. 16: Why I Just Joined the Libertarian Party 13:25
13:25
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Chris discusses why now is a critical time to join the LP. Download
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Hate the State Podcast
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Chris examines the possibility of a freer America. Download
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Hate the State Podcast
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In honor of Marx’ 200th birthday, the Mises Institute resurrected a lecture from the 80s, about what Marx got right. https://itunes.apple.com/us/podcast/mises-weekends/id884207568?mt=2&i=1000410695423 Chris gives a condensed version of the lecture. Download
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Hate the State Podcast
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1 Ep 13: Does Technology Shape the State? 16:37
16:37
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Chris examines technology’s role in the growth of the modern nation state, and what this might mean for the future. Download
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Hate the State Podcast
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1 Ep 12: What Happened to Santa Fe, Texas? 15:10
15:10
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Chris explores the rapid disappearance of the Santa Fe school shooting from the mainstream news cycle, and how school creates shooters. Download
प्लेयर एफएम में आपका स्वागत है!
प्लेयर एफएम वेब को स्कैन कर रहा है उच्च गुणवत्ता वाले पॉडकास्ट आप के आनंद लेंने के लिए अभी। यह सबसे अच्छा पॉडकास्ट एप्प है और यह Android, iPhone और वेब पर काम करता है। उपकरणों में सदस्यता को सिंक करने के लिए साइनअप करें।