Welcome to the Hit Play Not Pause Podcast, a Feisty Menopause podcast for active, performance-minded menopausal women who aren’t willing to put their best years behind them. It’s time to reimagine what you can accomplish as an active woman in your 40’s, 50’s and beyond. We talk about how to optimize your physiology, maintain your fitness, and harness your power in, through, and past the menopause transition. Come join the movement. Join host Selene Yeager for a no B-S podcast for women ready ...
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Insider Secrets to a Top 100 Podcast | Podcasting, Marketing, Psychology
Courtney Elmer | PodLaunch
What separates today's top podcasts from the ones that go unnoticed? Spoiler alert: It’s not high-quality audio, great content, or "staying consistent." (If that were enough, then every host with a $100+ mic who gives their best stuff away for free would be ranking in the Top 100 every week. And we both know that’s not how it works.) Here on the show, we’re breaking down over 15,000 hours of study into what today’s top podcasts are doing differently to reveal the exact strategies you need to ...
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We’re celebrating four years and 200 episodes together at Hit Play Not Pause! It’s like we’re finishing up peri/menopause high school and now we’re off to college. Actually, it is a lot like that when you consider how much our knowledge about this pivotal life transition has grown and keeps expanding. So, this week host Selene Yeager sits down with…
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Exactly What to Say to Get Your Podcast Guests to Share Their Episode | Kelly Mosser
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Ever had a guest on your podcast with a big audience, and you’re stoked for them to share the episode to help grow your show — only for them to do NOTHING once it airs?! (Hint: it’s not because they’re lazy or forgetful.) In this episode, podcast guesting expert Kelly Mosser explains the surprising reason most podcast guests don’t share their episo…
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Why Guesting on Podcasts Won’t Grow Your Show (Unless You Do This) | Kelly Mosser
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You’ve probably heard that podcast guesting is a great way to grow your audience — until you try it and end up with the same size audience you had before (and zero ROI to show for it). You’re not the only one. That’s why I invited Hell Yes Media founder and podcast guesting expert Kelly Mosser to break down why your guest appearances aren’t convert…
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Creating a Podcast That Attracts New Clients Every Month | Flora McCormick
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Thinking about launching a podcast or struggling to grow the one you’ve got? You’re going to LOVE listening in on this conversation with fellow podcast host Flora McCormick. We’re unpacking how her transition away from social media marketing to a strategically-positioned podcast helped her launch a show that’s currently growing five times faster th…
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3 Types of Podcasting Advice You Can Totally Ignore
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Unfortunately, there’s a lot of terrible advice floating around about how to start and grow a podcast. Some of it’s outdated, and some of it was never even true to begin with. Yet, it keeps getting repeated like gospel, leading too many hosts down the wrong path — and causing many of them to quit by episode six. In this episode, we’re calling out t…
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Say Goodbye to Sleepless Nights with Morgan Adams, MSW (Episode 199)
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We don’t have to tell you that menopause can be a real sleep wrecker. Recent research finds that half of women aged 45 to 64 say they experience sleep disruption due to menopause. One of the biggest culprits is hormonally-driven symptoms like night sweats, so hormone therapy can help. But it’s not a guarantee to a good night’s sleep, as this week’s…
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Which Podcast Ad Strategies are Right For Your Show? | Mike Wiston
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Podcast ads can be powerful for growing your show, but success isn't just about picking any ad strategy and throwing money at it. You need to be intentional: understand the different podcast ad types, know how to target the right audience, track your results, and refine your approach based on what’s working. In this episode, I’m back with Mike Wist…
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The Biggest Mistakes Podcasters Make with Paid Ads | Mike Wiston
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Wondering if paid ads are the right move to grow your podcast, or if they’re a waste of your time and money? In this episode, I'm joined by Mike Wiston, co-founder of MowPod, to dive deep into the right (and wrong) ways to use paid ads to grow your show. We tackle why jumping into paid ads too soon can lead to wasted dollars and disappointing resul…
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A Candid Conversation About Hormone Therapy with Carla DiGirolamo, MD, PhD (Episode 198)
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The messages we see and hear about hormone therapy are often head spinning, as headlines seemingly say one thing and guidelines say another. Medical experts themselves spend days arguing on Instagram. And women are left wondering how to make the best decisions for their health and well being. We feel it, too. So this week, host Selene Yeager opens …
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Q + A | Should You Script Your Podcast Episodes?
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Should you script your podcast episodes, or is it better to outline? It’s a valid question, and the answer ultimately depends on what’s more important to you: converting your listeners to leads and clients, or simply sounding polished and professional. In this episode, we’re diving into the pros and cons of scripting vs. outlining so you can decide…
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The Psychology Behind Bingeworthy Episode Titles
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Ever notice how some podcasts make you drop everything to hit play while you scroll right past others without giving them a second thought? In this episode, I’m diving into the psychology behind why this happens — and why bingeworthy episode titles are the crucial trigger to getting new listeners to actually press play on your podcast. Listen now t…
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Time to Unlearn the Bullsh*t with Erin Ayala, PhD (Episode 197)
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Female athletes of our generation have been told a lot of bullsh*t stories about what we’re supposed to look like; how much we’re supposed to weigh; what we’re supposed to eat (or more often not eat), and what we should or shouldn’t do in sports and training and life. We’ve lived through diet culture, sport diet culture, menopause diet culture. It …
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How to Train Your Podcasting AI to Sound Like You | Michael Katz
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AI can be a game-changer for scaling your podcast, but it’s only going to work if you take the time to dial in your core message and train the AI to reflect your voice. In this episode, AI expert Michael Katz returns to show you how to train AI to reflect your voice — not churn out the same generic content everyone else is creating. You’ll learn ho…
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Could AI Be Hurting Your Credibility as a Podcaster? | Michael Katz
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Think AI is making your podcast sound smarter? Think again. In this episode, Michael Katz joins us in the studio — a former AI skeptic turned founder of a different kind of AI company — to talk about why leaning too hard on AI could be doing more harm than good for your brand. We’re unpacking the common mistakes podcasters make when they let AI tak…
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It's Time to Unapologetically Invest in You with Natalie Perkins, PhD (Episode 196)
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For literally decades, active women like Natalie Perkins have suffered through night sweats, mood swings, low mojo, injuries, and disruptive symptoms because everyone was scared off hormone therapy by outdated information. Unfortunately, though the tide is turning, it’s been a slow process and millions of women are still suffering for no good reaso…
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How to Make a Bold Comeback After Hitting Pause on Your Podcast
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Wondering how to make a bold comeback after hitting pause on your podcast? In this episode, we're breaking down what to do when there's been a shift in your podcast — like a business pivot, a change in audience, change in topic, change in leadership of the show (i.e., you lost a co-host), or if you simply had to pause your show for whatever reason …
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The Right & Wrong Way to Take a Break From Your Podcast
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We're diving into a rather taboo topic in the podcasting world: taking a break from your podcast. *Gasp!* Yup, we're going there. I’m showing you how to take a real break without losing your listeners and without anyone ever realizing you’re on hiatus (or sipping a marg on a sunny beach somewhere — who said anyone has to know?). Whether you need a …
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Fear and the Quest for Everest in Menopause with Jeannette McGill (Episode 195)
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Frozen with fear. That’s how many active women can find themselves on mountain bike trails, ski slopes, and wherever they recreate as our hormones fluctuate and decline in the menopause transition. That’s something high altitude mountaineer Jeannette McGill knows all too well as she summits some of the tallest mountains in the world and sets her si…
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Are Podcast Sponsorships Worth the Effort for Small Shows? | Joe Casabona
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Many podcasters think, "If I want to make money, I need sponsors." But if you’re a business owner who podcasts, you’ve likely wondered, "Should I have sponsors if I’m already promoting my own stuff?" Here’s the thing: not all podcast sponsorships are created equal. While the right sponsor can help cover production costs and bring in extra revenue, …
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Steal This Episode Planning Framework to Cut Your Prep Time in Half | Joe Casabona
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You’ve probably heard all about how to save time editing, uploading, and promoting — but the real time-suck for most podcasters? Planning the dang episode before you even hit record! But what if you could cut your episode prep time in half, reclaim that mental energy, and never stare at a blank screen wondering what to talk about again? In this epi…
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Navigating Menopause - Creating a Blueprint for Your Future (Episode 194)
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Menopause is a confusing, sometimes isolating time. We have more information than ever, but can still feel in the dark about exactly what’s going on and what we should or maybe shouldn’t be doing about it. To help, Feisty Menopause and Hit Play Not Pause host Selene Yeager have created an 8 week course called Navigate Menopause that guides women th…
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5 Ways to Get Your Podcast on the Top Charts
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Getting on the podcast charts is like ranking on the first page of Google. It's an incredibly powerful way to get found by new listeners, and surprisingly? It's easier than you might think. In this episode we're unpacking why charting is key for discoverability beyond word-of-mouth or organic search, and why it's not out of reach for you even if yo…
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Q + A | How Do You Make Listeners Stay Longer? (and Why It Matters)
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Want to know how to keep your listeners hooked from start to finish? In this episode, we’re diving into the psychology of how platforms like Netflix and Hulu create bingeworthy content — and how to apply these same principles to your episodes to keep your listeners hooked and coming back for more. Learn how to open loops that leave listeners hangin…
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Hormone Therapy and Breast Cancer Risk with Mindy Goldman, MD (Episode 193)
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Of all the things women worry about when it comes to hormone therapy, breast cancer, for many, tops the list. Our current understanding of breast cancer risk–even among at-risk women–has changed dramatically in recent years and continues to evolve. To fully understand hormone therapy and breast cancer risk, we need to understand that hormone therap…
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Why You Don’t Need Big Numbers to Rank Your Podcast | Zach Kristensen
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Think you need a massive number of downloads to rank your podcast? Think again. In this episode, fellow podcaster Zach Kristensen reveals how he relaunched his podcast and landed on the Apple Podcast charts with fewer downloads than you'd expect. We’re unpacking the challenges that led him to rethink his show, the unexpected lessons he learned abou…
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Why Your Podcast Isn’t Getting Found (and How to Fix It)
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If you want your podcast discovered by new listeners, you need three key things to stand out in today’s increasingly crowded space. In this episode, we’re unpacking what it really takes to attract new listeners daily — and revealing the one growth metric most podcasters aren’t tracking (but should be). Ready to learn how to get listeners choosing y…
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Diary of a Gen Xer with Jody Trostler (Episode 192)
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Many of us going through menopause at the moment were the latchkey kids of Generation X, who came of age without a whole lot of supervision and (though it certainly wasn’t all bad!), more than our share of angst, body image issues, eating disorders, and cultural BS about how women were supposed to look and behave. It wasn’t always easy, but it also…
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Q + A: Can You Have a Successful Podcast Without Video? | Dave Jackson
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Can you have a successful podcast without video? Short answer: Absolutely. But are you missing out on podcast growth by sticking to audio only? It depends. Podcasting hall-of-famer Dave Jackson is back to set the record straight on video podcasts. We’re tackling questions like: Is it worth putting a podcast on YouTube? What advantages are there to …
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How to Monetize Your Podcast Even With a Small Audience | Dave Jackson
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People often say that monetizing a podcast is all about growing your audience and landing sponsors and advertisers. But if it were that simple, then why are so many podcast hosts still struggling to make real money? The truth is, there are over 20+ ways to monetize a podcast *without* sponsors or ads — yep, even if you have a small audience, don't …
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Chasing the Olympic Trials Dream at 46 with Gabrielle Rose (Episode 191)
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Many of us grew up with implicit–and sometimes explicit–messages to be small, both in our physical selves and in our power. Now, as we hit midlife, we’re increasingly rejecting those BS limitations and seeing just how powerful we can be. That’s exactly what two-time Olympian Gabrielle Rose did in her mid-40s when she set her sights on the 2024 Olym…
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The Untold Secrets of Building a Multimillion Dollar Podcast | John Lee Dumas
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It’s easy to look at today’s top podcast hosts and think, "Wow, they had it easy." But deep down, we know that’s not the case. Even the biggest names in the game started from zero and faced the same doubts, fears, and setbacks as you. That’s why I invited John Lee Dumas to join me for this episode and unpack the REAL story behind Entrepreneurs on F…
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The Exact Strategy Behind 15M Downloads a Month | Jordan Harbinger
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What does it REALLY take to become a top podcaster? (And are today’s top podcasters gatekeeping the real secrets to podcast growth?) In this episode, I’m sitting down with the one and only Jordan Harbinger—a podcasting legend with over 15 million downloads every month and named Apple’s “Best and Most Downloaded Podcast” back in 2018. We’re pulling …
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Dancing in the Face of Menopause, Trauma, and Midlife Challenges with Alexa Uhrich & Mirella Russell, The “House” Wives of Hip Hop (Episode 190)
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Menopause can be challenging. Menopause for women who have been through trauma can be exponentially harder. Few know this better than political refugee and abuse survivor, Mirella Russell, one of the “House Wives” of Hip Hop who found hip hop dance when she was 40 and has used it to bring joy through her grief and struggles for the past 10 years. S…
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How to Hit Every Podcast Goal You Ever Set | Hal Elrod
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Ever set a podcast goal and feel like no matter what you do, you just can't hit it? You're putting out great content, lining up awesome guests, and promoting like crazy on social media, but the downloads just aren't moving in the right direction — and you’re not alone. Multiple time best-selling author of The Miracle Morning, Hal Elrod, joins me in…
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Q + A | How Do You Build a Podcast Audience that Converts?
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Wondering how to grow your podcast audience and increase conversions at the same time? Is it really possible to do both, or should you put your energy into one goal over the other? In this episode, we're digging into the strategies to help you expand your listener base and turn those loyal listeners into hot leads for your business. So if you're re…
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Hormones Got Your Attention? What to Know About ADHD in Menopause Kathleen Nadeau, PhD (Episode 189)
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Women and girls have historically been overlooked when it comes to ADHD. Now experts understand that many girls and women do indeed have ADHD. It just looks different, and estrogen has a big role in how it plays out and in how we treat it, which becomes especially important once we hit the menopause transition. For women with ADHD–and many are just…
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5 Signs Your Podcast Content is Blending In | Luis Camejo
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Have you ever shared a podcast episode you're really excited about, packed with content you’re confident your audience will love, only to be met with... radio silence? You check the stats: fewer than 100 downloads, a couple of likes on your social media posts, and zero "New Call Booked!" emails in your inbox. And the worst part? You’re left scratch…
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Avoid These 5 Podcast Content Repurposing Mistakes | Luis Camejo
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Content repurposing is a great way to extend the life of your podcast episodes — or, let's be honest, it can feel like a big waste of time. So if you've ever wondered why your repurposed podcast content isn't getting the engagement you hoped for, you're not alone. Luis Camejo from BizBros joins me in this episode to talk about the five biggest mist…
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