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Mastering eCommerce Marketing

Eitan Koter

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Mastering E-commerce Marketing podcast covers the latest trends in eCommerce marketing, social commerce, and video commerce. We explore strategies for boosting online sales, creating engaging content, and using social networks like TikTok effectively. Each episode highlights how leading e-commerce brands stay ahead with insights into influencer marketing, differentiation strategies, UGC, earned & owned media, and new technologies.
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It's Always Day One

It's Always Day One

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My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental questions you should be asking yourself about your Amazon business.
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Every week I interview a successful millionaire and dive deep into their mind, revealing EXACTLY what patterns have made them so successful. What do millionaires do differently? Learn from in depth case studies on how business owners (with a net worth of one million or more) start and run their businesses. Discover what works RIGHT NOW in their business, and what they have done to create a successful business.
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After a decade of working for the TOP Fortune 500 companies internationally, Soheir launched her own Modest Fashion eCommerce business. She has been featured in ABC, FOX, NBC & CBS along with various other radio shows, podcasts & publications. Through her podcast, public speaking and programs, she also helps creative entrepreneurs who feel invisible online to build an eCommerce business that stands out, sparks passion, and creates wealth in their lives, so they can share their gifts with the ...
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The Aaron Cordovez Show

Aaron Cordovez

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Aaron Cordovez is the CEO and co-founder of Zulay Kitchen, one of the Top 100 stores on Amazon. Aaron gives insights into building a multi-million dollar Amazon empire. From interviewing top online sellers and entrepreneurs to giving away secrets of his trade, The Aaron Cordovez Show will inspire, entertain and educate anyone interested in selling on Amazon or wanting to create a successful business in general.
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I'm Steve Hutt, the host of eCommerce Fastlane – your go-to podcast for proven strategies and actionable insights to accelerate your Shopify store's growth. As a seasoned ecommerce entrepreneur, I'm passionate about empowering online retailers to boost traffic, conversions, and lifetime customer value. One reviewer described the show as having an "impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds o ...
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Abandoned Cart

Laura Hanlon & Adam Smith

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Bitesize eCommerce advice we wish we'd had when growing our own store - for eCommerce business owners and marketing directors, this podcast is your ultimate growth partner. Join us as we serve up expert insights and real, actionable advice tailored to propel your online business to new heights. From unravelling the mysteries of conversion optimisation to decoding the latest trends in eCommerce marketing, we've got your success in mind. Tune in now to Abandoned Cart and empower your eCommerce ...
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Individuals from a variety of backgrounds join us to discuss how to keep customers smiling. Experts from fields such as customer loyalty, customer experience and marketing bring valuable insights and have thoughtful discussions. ethos is the leading loyalty platform for brands who want to deliver exciting benefits to their customers and keep them coming back. One place for customers to get regularly rewarded for their purchases, enter a member-only contest, watch an exclusive behind-the-scen ...
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Question You May Be Asking: How do I attract my ideal customers online? How do I build a strong online brand? How do I increase organic traffic to my website? How do I establish authority in my industry online? Matthew Bertram and expert guests will guide you in transforming your business into a online powerhouse. Go from relying on referrals or direct sales to a business that has customers banging down their doors to work with you! Learn the secrets of inbound marketing using thought leader ...
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Get ready to embark on an exhilarating journey with host John Bertino, the brilliant mind behind The Agency Guide (TAG), as he unveils the coveted secrets to success in various industry verticals—one niche at a time! Welcome to the Niche Marketing Podcast, where each series immerses you in a distinct industry vertical, exposing the game-changing strategies and tactics employed by true experts in their respective fields. Whether we're unraveling the mysteries of marketing a real estate busine ...
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eCommert Podcast

Mert Damlapinar

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Hosted by Mert Damlapinar, recognized as a Top Voice on LinkedIn and the #1 source in global eCommerce, retail media, artificial intelligence, digital shelf, and actionable insights. Our podcast explores the latest insights, trends, and innovations shaping today's digital commerce world and the CPG industry. Join us as we delve into pivotal topics crucial to navigating the evolving landscape of digital commerce. For partnership opportunities, speaking engagements, or to be featured on our ep ...
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The Live eCommerce Podcast

Nicolas Bailliache

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A show for retailers, brands and creators looking to grow their video commerce strategy. What if you could improve your sales conversion rate from 3% to 18% in just one hour? It’s completely possible, and you can do it today thanks to live commerce. This new, evolving online opportunity helps you grow fast, authentically, in an innovative and social way Livestream e-commerce combines real-time video content and two-way communication that allows viewers to buy or save products as they watch. ...
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Spicy Curry

Brett Curry

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Learn the BEST strategies from the biggest names in eCommerce. Season 1 is all about having something good to say, saying it well and saying it often. See why this is the HOTTEST new digital marketing podcast.
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Looking to grow your DTC brand? 'Ecommerce Marketing 101' has the answers. Join us for honest discussions with marketers and creatives who have hands-on experience scaling ecommerce businesses. We'll share the secrets behind their success and dive deep into the strategies they've used to scale their brand. Hosted by Dash.app, the visual content management tool trusted by top ecommerce companies, this podcast takes you behind the scenes of ambitious DTC companies. Whether you're a seasoned pr ...
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On The Fly

Revenue River

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On The Fly is a series of topic-based conversations with thought leaders and subject matter experts from Revenue River in Golden, CO. Revenue River is a full-service digital agency that is changing the way the world goes to market by aligning team and technology to reach goals and putting those who want to lead in front.
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How do retailers decide where to locate new stores? Why do consumers behave in a particular manner? How does a frozen pea get from harvest to a supermarket freezer? How do independent and online businesses compete with high street chains? These are just some of the many questions answered throughout this collection of video material that looks in depth at the dynamic and innovative retail industry, and what the future might have in store for retailers and businesses alike. Store operations, ...
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Mr Sam Baldwin's Podcast

Sam Baldwin

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Welcome to the Mr Sam Baldwin Podcast! I started this podcast channel because I want to help Ecommerce store owners with tips and strategies that work! The episodes I post here are originally published as videos on my YouTube channel, Mr Sam Baldwin. But I realized that while some prefer watching video tutorials, others enjoy getting information in an audio format while travelling to work, working out, or while chilling outdoors. Who Am I? I’m Sam from KeyCommerce.com, and I’ve been working ...
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The Marketing Intelligence Show is all about empowering marketing leaders to work better with data and make sure every marketing dollar counts. On this podcast, you'll learn from Supermetrics' experts on how you can use data to fuel growth and maximize the ROI of your marketing spend. Our goal is to give you the insights and knowledge to turn your raw marketing data into business growth. This podcast is brought to you by Supermetrics, the marketing data intelligence platform used by more tha ...
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The Bearded Marketers Podcast

The Bearded Marketers

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Listen to Rob Reynard and Corey Trent give recommendations and commentary on the latest trends and news in internet marketing. No matter what you do in internet marketing, you'll get relevant ideas that you can use. New episodes are released every Monday. Text or voicemail us at 904-270-9603.
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The Optimized Store Owner Show is an Ecommerce podcast where successful Shopify and CommentSold industry leaders share real life strategies, growth hacks, proven marketing advice, and their inspirational stories. Each week, our hosts Aaron and Christian invite the experts to share their experience and practical advice for growing an online store while eliminating frustration and becoming the optimized store owner. Guests on the show come from a wide range of backgrounds and share insight int ...
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Do you want to start an online business? Well, you've come to the right place! This podcast and our website is dedicated to getting you online. We have every method possible to suit every persons situation, from building a website through to buying one. Each week, Blair will give you tips and tricks for getting you online and succeeding there.
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Uncover the transformative power of trademarks in branding with Andrei Mincov, founder of Trademark Factory. Learn how owning a trademark can reduce CPC bid rates, protect your brand, and uphold authenticity in today’s crowded digital marketplace. This episode is packed with insights for digital marketers and business owners, highlighting why a str…
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter Season 2: EP13 US election: What's next, fr…
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Welcome to another episode of Mastering eCommerce Marketing, hosted by Eitan Koter. In this episode, Eitan chats with Jacob Shipley, who is the Head of Social Media at Benzinga. Jacob's got some serious experience when it comes to growing social media audiences, and he's been helping Benzinga reach new heights. If you want to learn how to build a r…
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In this conversation, Himanshu Verma and Prem Gupta delve into the concept of wasted spend in marketing, emphasizing the importance of defining goals and metrics for success. They discuss how keyword relevance plays a critical role in optimizing ad spend and achieving better marketing outcomes. The dialogue highlights the need for a strategic appro…
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Welcome to eCommerce Fastlane. Today, my guest is Danil Saliukov the Co-Founder and CEO Of Insense. In this episode, Danil shares his expertise on navigating the evolving landscape of digital advertising and creator commerce, particularly focusing on: Privacy Changes Creator Economy TikTok Shop Danil shares strategies for adapting to iOS privacy up…
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Hey there, welcome to another episode of Mastering E-commerce Marketing. Today, Eitan Koter is joined by Matt Hodlofski, a partner at e6 Marketing. Matt has years of experience working with QVC and HSN, some of the largest live shopping platforms in the world. He started his journey as a producer at QVC and worked his way up, now partnering with br…
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Welcome to eCommerce Fastlane. Today, my guest is Elery Pfeffer, the CEO and Founder of Nift. In this episode, Elery shares innovative strategies for customer acquisition and retention through strategic gifting, addressing the challenges of rising customer acquisition costs and platform dependence. Key Discussion Points: Breaking free from traditio…
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Hey there, welcome back to another episode of Mastering eCommerce Marketing with your host, Eitan Koter. Today, Eitan sits down with Oyéta Kokoroko, the founder and CEO of Okoko Cosmetiques, an award-winning beauty brand based in Canada that specializes in natural skincare products designed to solve everyday skincare concerns. Oyéta shares her jour…
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I just returned from one of the Top Amazon Seller conferences, AMZ Innovate, and I wanted to share some of what I learned with you! Also have a listing teardown that I did for a seller while at the show. Anyone can sell on Amazon including you!
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In this episode, we are joined by Luke Collymore, an eCommerce web development agency. We discuss scaling eCommerce businesses using self-managed platforms like Magento and WooCommerce. Luke shares insights about the complexities of scaling, including customer acquisition, resource management, and infrastructure. We delve into the advantages and ch…
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Unlock the secrets to mastering sales and marketing synergy in the digital landscape with insights from Mark LaCour. Learn how to blend marketing-qualified leads with sales-qualified leads to boost conversion rates and drive revenue growth. With 27 years in the oil and gas industry, Mark shares examples of how the personal touch in sales can make a…
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter Season 2: EP13 Holiday Season Battlbox: the…
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In this episode of Mastering eCommerce Marketing, host Eitan Koter welcomes Nikita Vakhrushev, the Founder/CEO of ASPEKT, a digital agency specializing in email marketing for DTC brands. Nikita brings a wealth of experience in helping brands build stronger connections with their customers through targeted email and SMS campaigns. Eitan and Nikita g…
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Welcome to eCommerce Fastlane. Today, my guest is Valts Feldbergs, Senior Partnerships Lead at Printful. In this episode, Valt shares insights on building a successful print-on-demand business and how Printful has become a global leader in the industry. The company serves over 400,000 active customers and fulfills more than 1 million products month…
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In this episode of Mastering eCommerce Marketing, host Eitan Koter sits down with Roee Peled, the Co-founder and CRO of Hoox, a financial tech company making waves in how credit card issuers engage and activate cardholders. Based in Miami, Roee brings years of experience in the fintech space, and today he’s sharing Hoox’s fresh approach to tackling…
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Let’s dive into the world of influencer marketing for nonprofits with Ashwath Narayanan, co-founder of Social Currant! In this detailed conversation, we explore how nonprofits can leverage influencer marketing to enhance their fundraising efforts, build long-term relationships, and navigate the complexities of legal and financial considerations. As…
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Welcome to eCommerce Fastlane. Today, my guest is Alex Bryan, the Customer Success Manager at Loqate. In this episode, Alex shares his expertise on tackling three critical challenges in ecommerce: Accurate Address Verification International Market Expansion Customer Experience Enhancement Alex reveals strategies for improving delivery accuracy, red…
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Welcome to eCommerce Fastlane. Today, our guest is Vikram Anreddy serves as the Head of Product for Financial Services at Shopify. In this episode, Vikram shares insights on how Shopify is transforming ecommerce financial management through its comprehensive suite of tools including Shopify Balance, Shopify Capital, Shopify Credit, Shopify Bill Pay…
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Unlock the secrets of transformative rebranding with Jim Heininger, the "rebrand man" from Rebranding Experts. A brand goes beyond a name and logo—it encompasses the entire customer experience. In this discussion, we explore when businesses should consider rebranding, the differences between B2B and direct-to-consumer strategies, and how to effecti…
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Welcome to eCommerce Fastlane. Today, our guest is Eitan Koter, is the Co-founder and Co-CEO of Vimmi. In this episode, Eitan shares his expertise on leveraging video commerce to drive sales and enhance customer engagement, addressing key challenges in modern ecommerce: Video Commerce Evolution Live Shopping Innovation Multi-Channel Integration Thr…
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Welcome to eCommerce Fastlane. Today, our guest is Val Narodetsky, the founder and CEO of Hire Odessa. In this episode, Val reveals how Shopify brands can access elite Ukrainian tech talent while achieving significant cost savings: Up to 70% lower costs 14-day placement time Top 1% of tech talent Val shares strategies for connecting US and Canadian…
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Welcome back to another episode of Mastering eCommerce Marketing with your host, Eitan Koter. Today, Eitan sits down with Dani Mechlowitz, the Founder & Managing Director at Delta Fulfillment, a UK-based company that specializes in eCommerce fulfillment. Dani's been leading Delta Fulfillment for the past seven years, and he shares a lot of interest…
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On today’s episode of Mastering eCommerce Marketing, host Eitan Koter sits down with Yoni Kosminski, the Co-Founder and CEO of MultiplyMii and Escala. Yoni has built a career helping businesses scale by optimizing their teams and processes. MultiplyMii focuses on executive recruitment, helping companies find top remote talent from the Philippines, …
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With 2 hurricanes back to back hitting Florida and moving into a new office; things have been hectic to say the least. I couldn't stay away for too long though and wanted to give everyone an update as well as share some insights on how to protect yourself and your business.
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Welcome to another episode of Mastering eCommerce Marketing with your host, Eitan Koter. Today, Eitan is sitting down with John Roman, the CEO of BattlBox, a subscription-based brand known for its outdoor adventure gear. John shares the story of how BattlBox started in 2015 and how the brand stands out with a focus on content and community, making …
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Welcome to another episode of Mastering eCommerce Marketing with our host, Eitan Koter. In today’s episode, Eitan sits down with Christopher Baird, who plays a key role in the global eCommerce team at Puma. Christopher has a wealth of experience managing eCommerce operations in various regions, including South Africa, where he successfully launched…
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In this episode, we discuss the significance of video ads on Amazon, emphasizing their ability to enhance engagement and improve returns on ad spend. We also explore various strategies for creating effective video content, the importance of split testing, and the latest trends in video advertising. The conversation highlights best practices for max…
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Welcome to eCommerce Fastlane. Today, our guest is Georgiy Slobodenyuk, the Director of Technology of AbsoluteWeb. In this episode, we chat about the world of Shopify customization and platform migrations. Georgiy, with over a decade of experience in ecommerce development and design, shares his expertise on how AbsoluteWeb helps mid-market and ente…
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Welcome to this episode of Mastering eCommerce Marketing, hosted by Eitan Koter. Today, Eitan chats with Justus Klover-Schlotfeld, Chief Executive Officer of NEX, a global SaaS platform headquartered in London. NEX connects technology providers, industry experts, and retailers to simplify cross-border logistics and eCommerce operations. In this epi…
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Welcome to Episode 13 of the ecommert Podcast! Tune into an insightful conversation as we welcome Sophie Murray, Director of Sales of Novus Insights . Get ready to dive into discussions on 🔍: 𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗶𝗻𝗴 𝗗𝗮𝘁𝗮-𝗗𝗿𝗶𝘃𝗲𝗻 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗳𝗼𝗿 𝗢𝗺𝗻𝗶𝗰𝗵𝗮𝗻𝗻𝗲𝗹 𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝗧𝗵𝗲 𝗥𝗼𝗹𝗲 𝗼𝗳 𝗖𝗼𝗻𝘀𝘂𝗺𝗲𝗿 𝗕𝗲𝗵𝗮𝘃𝗶𝗼𝗿 𝗮𝗻𝗱 𝗦𝗲𝗴𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 𝗶𝗻 𝗦𝗵𝗮𝗽𝗶𝗻𝗴 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗧𝗿𝗲𝗻𝗱𝘀 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗻𝗴 …
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Welcome to another episode of Mastering eCommerce Marketing with your host, Eitan Koter. Today, Eitan is chatting with Eagan Heath, who runs Asymmetric Marketing, a digital marketing agency that helps businesses with everything from PPC, SEO, and landing pages to web design and analytics. In this episode, Eitan and Eagan cover a lot of ground. Eaga…
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Episode Highlights: Two major shifts that happened during that pandemic in terms of buying and selling businesses, How to start your Etsy store, Marketing tactics for your Etsy store, How to do a keyword research for your Etsy store, How set yourself apart from your competition, How to generate leads using Etsy, Tips on creating trending products f…
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Did you know nonprofits can access up to $13,000 in FREE money to use in paid ads? Free digital advertising via Google and Microsoft ad grants is a topic that can’t be skipped in our interview series on nonprofit marketing! Grant Hensel, the Founder and CEO of Nonprofit Megaphone, stopped by to share best practices and success stories. What did we …
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Unlock the secrets of aligning B2B sales and marketing with insights from Will Barron, founder of Salesman.com and host of the top B2B sales podcast. Will explores the challenges between sales and marketing, including miscommunication over marketing vs. sales-qualified leads, and offers actionable strategies for collaboration. Learn how to optimize…
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VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter Season 2: EP13 Holiday Season Battlbox: the…
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In today’s episode of Mastering eCommerce Marketing, host Eitan Koter welcomes Nicholas Hernandez, the Director of E-commerce at Felina, a well-established brand in women's intimates and basics. Felina has been around for over 40 years, and Nicholas shares how the company has recently shifted from being primarily wholesale to expanding into the dir…
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In this episode of Mastering eCommerce Marketing, host Eitan Koter welcomes Breanna Greenberg, the VP of Marketing at Stratia Skincare. Breanna has been in the beauty industry for over a decade, working with both big brands and startups, and she shares her journey from starting as one of the first social media managers to leading marketing at a fas…
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Welcome to Episode 12 - PART 2 of the ecommert Podcast! Tune into an insightful conversation as we welcome Glenn Cloarec, Retail Data & Media Acceleration Lead, Europe🇪🇺 of L'Oréal. Get ready to dive into discussions on 🔍: Retail media Omnichannel commerce 1st party data Omnichannel retailer collaborations and JBPs beauty and personal care category…
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In this episode, we are joined by Robert Edmonds, the Founder and Creative Director of NRG Digital. We discuss the importance of video marketing and share key insights such as the rise and impact of video content on mobile traffic, the significance of crafting a clear and consistent brand message, and how businesses of all sizes can start leveragin…
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Nick Lamothe is an accomplished eCommerce leader with a proven track record in driving growth for prominent brands such as PSD Underwear, Legends, and is now at Crocs. His expertise spans partnerships, email marketing, affiliate programs, and digital strategies. Listen to his chat with Matias on growth, creating an emotional connection with your cu…
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In this episode of Amazon Week, we dive into the latest Amazon developments that every seller needs to know. We start with a case study showing how data-driven ad strategies turned stagnant 5% growth into a 121% increase in just five months. Plus, it's your last chance to join our Amazon video advertising webinar on October 10th—don’t miss out on t…
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Welcome back to Mastering eCommerce Marketing! Today, our host Eitan Koter is chatting with Adele Nasr, founder of Adele Consulting Group and partner at Synergy Pickleball. Adele has over 20 years of experience in marketing, starting on the agency side and later moving into brand-side marketing, helping big names like 3-Day Blinds, Home Franchise C…
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Welcome to Episode 12 - PART 1 of the ecommert Podcast! Tune into an insightful conversation as we welcome Glenn Cloarec, Retail Data & Media Acceleration Lead, Europe🇪🇺 of L'Oréal. Get ready to dive into discussions on 🔍: Retail media Omnichannel commerce 1st party data Omnichannel retailer collaborations and JBPs beauty and personal care category…
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Unlock the secrets behind disruptive in-store marketing with Kelley Thornton, a DTC entrepreneur and founder of Purchase Point, a global retail strategy powerhouse. Kelley shares his journey from corporate packaging to mastering shopper psychology, offering insights for anyone curious about retail strategies or transitioning from digital to in-stor…
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