A podcast for leaders and coaches sharing practical strategies and tools to build your team's culture and help you grow as a leader. Co-hosted by J.P. Nerbun and Nate Sanderson of TOC Culture Consulting, and Betsy Butterick. Get the podcast notes and learn more about us at tocculture.com
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Welcome to Coach2Scale - How Modern Leaders Build Coaching Cultures Join Host Matt Benelli for conversations with management professionals in B2B companies who share the belief that effective coaching improves the performance of every team member. Our mission is to help leaders become better coaches. Coach to Scale is sponsored by CoachEm, the world's first AI coaching execution platform that leverages evidence-based coaching to increase quota attainment.
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Building a Coaching Culture - Leadership, Coaching, and Culture Development
Flatter Leadership Academy
Each week we share leadership development, coaching, and culture development insights from leading experts who are developing world-class cultures in their own organizations.
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I’m Wendy Brand, Your Culture Coach, dedicated to supporting people-first leaders. Each week we dive into strategies and insights to help you build a workplace where employees feel valued, motivated, and inspired. From fostering tribal values and improving core processes to developing inclusive communities and responsive listening strategies, we cover it all. Join me weekly for practical tips, expert interviews, and real-world examples to help you boost productivity, extinguish burnout and c ...
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The Transformative Leader Podcast: Culture Transformation | Corporate Coaching
Amir Ghannad: Author, Speaker, Leadership Coach, Culture Transformation Consultant
The Transformative Leader Podcast is intended to equip you with the right mindset with which to recognize your innate leadership abilities as well as the hidden factors preventing you from fully expressing these abilities in practice. Join Amir Ghannad as he explains what it takes to be and show up as a Transformative Leader, regardless of where you currently find yourself in your leadership journey. Through adopting the highly effective, time-tested leadership approaches discussed, you will ...
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The Numbers Are Speaking. Are You Listening? with JD Sillion
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What if everything you thought you knew about leadership was turned on its head? Join us for an enlightening conversation with J.D. Sillion, a two-time CEO and three-time CRO, as he dissects the myths surrounding leadership and unveils a powerful framework for guiding teams through both high-growth and turnaround situations. Drawing inspiration fro…
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378: From Philosophy to Practice: Insights from High School Athletic Director Joe Brown
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In this episode, we delve into the complexities of communicating a leadership philosophy within an organization, particularly in the context of sports. We discuss the importance of co-creating a culture that reflects not only a leader's vision but also incorporates the diverse philosophies of team members. Joining the conversation is Joe Brown, the…
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#084 High-Growth Culture with Nicci Arsenault
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Send us a text The Culture Coach Podcast guest this week is Chief People Officer, Nicci Arsenault. This episode was recorded at CultureCon West in Las Vegas a few weeks ago and it is a great conversation. If you are leading culture at a start-up or fast-growth company, you'll appreciate these learnings. Here are some of my top takeaways: 1. Take t…
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#083 A Culture of Listening and Engaging with Gianna Driver
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Send us a text This week’s podcast is episode 2 of 4, recorded at CultureCon in November. You may hear some of the background noise as we were seated right outside the conference hall at the Planet Hollywood Hotel in Las Vegas and there was an event setting up behind us. My guest is Gianna Driver. Gianna has nearly two decades of experience as a hu…
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Embracing Change and Value Selling - Keith Rabkin - Coach2Scale - Episode #68
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Keith Rabkin, the Chief Revenue Officer at PandaDoc, takes us on a journey through his unconventional path to sales leadership, revealing a fresh perspective on motivating sales teams that challenges the age-old myth of money being the sole motivator. Keith unpacks the art of understanding individual aspirations and leveraging them to enhance perfo…
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377: Peanut Butter, Broccoli, and the Truth
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In this episode, we delve into the complexities of truth within the coaching context. Hosts Betsy, JP, and Nate discuss the common struggle coaches face when athletes claim they want the truth but react negatively when it's delivered. The conversation highlights the differing perceptions of truth between generations, using relatable anecdotes, incl…
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#082 THRIVE Culture Maturity Model
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Send us a text Take the FREE Culture Quiz HERE. Black Friday SALE Ends Friday 11/29. This week I take you through my THRIVE Culture Maturity Model. Want to test the maturity of your organizational culture? There are four levels in the maturity model, and I will discuss each of them in detail in this episode. LEVEL 1 - REACTIVE: Your organization is…
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Good to Great > Bad to Good - Ed Diller - Coach2Scale - Episode # 67
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In today’s episode, Matt interviews Ed Diller, Sales Leader at New Relic. They explore effective coaching practices and myths in sales leadership. They discuss the importance of strategic communication, creating win-win scenarios, and maintaining work-life balance in a post-COVID world. Ed shares valuable lessons from his extensive career, emphasiz…
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376: Above and Below the Line Leadership with Dolores Stevens The Conscious Leadership Group
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In this episode, we explore the critical theme of self-awareness as highlighted by various influential leaders and coaches, including Shaka Smart and Dr. Michael Gervais. Our guest, Dolores Stevens shares insights into the "Above and Below Line" framework developed by Jim Detmer and the Conscious Leadership Group, an organization renowned for its w…
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#081 Modern Work Culture with Mark Cruth
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Send us a text Grab my Black Friday specials through Friday, November 29th. From the conference halls of CultureCon West in Las Vegas last week, I bring you my interview with the Principal Modern Work Coach for Atlassian, Mark Cruth. Listen to the episode for the full conversation, but here are some of the highlights: 1. Culture is the manifestatio…
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Coaching ↔️ Two Way Street - Derek Bates - Coach2Scale - Episode # 66
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Today, Matt discusses the significance of building coaching cultures with sales leader Derek Bates, VP of Northeast Sales at Alteryx. They delve into the myths of sales coaching, the importance of efficiency and work-life balance, and Derek's unique 3-P (People, Process, Performance) framework. Derek shares insights from his extensive career at Ora…
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375: Navigating the Anxious Generation: Understanding Youth Mental Health in the Age of Smartphones with Zach Rausch
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In this episode, we explore the impactful ideas presented in Jonathan Haidt's books, "The Coddling of the American Mind" and "The Anxious Generation." The discussion highlights how well-intentioned safety culture and overprotection are increasing anxiety and fragility among young people, as well as the significant role that smartphones and social m…
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#080 The Risk of NOT Becoming Intentional About Culture
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Send us a text If you don’t create your culture intentionally, it will create itself, and you might not like the result. But when you define culture thoughtfully, you’re not only enhancing your organization’s internal health, but you’re also building a brand that people want to be part of—a place where employees, clients, and partners feel genuinel…
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From Hamster Wheel to High Performance - Mark Roberge - Coach2Scale - Episode # 65
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In this episode of Coach2Scale, Matt Benelli sits down with Mark Roberge, the founding CRO of HubSpot and the Co-Founder of Stage2 Capital. They discuss innovative approaches to sales coaching, including the importance of focusing on the percentage of reps hitting quota and why new reps should not shadow top performers. Mark shares insights on proa…
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374: Transformational Discipline Part 2: Addressing Common Discipline Scenarios in Sports
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In this second part of our two-part series on discipline and accountability in coaching, we delve deeper into common discipline scenarios faced by coaches. We recap the principles of transformational discipline, emphasizing the importance of shifting focus from behavior change to mindset change for effective accountability. The episode highlights t…
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Consistency, Urgency & Lombardi’s Lessons - Pat Deskin - Coach2Scale - Episode # 64
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In this episode of Coach2Scale, Matt speaks with Pat Deskin, Chief Revenue Officer at NewStore, to debunk the myth that senior sales reps don't need coaching. Pat emphasizes the importance of consistent one-on-ones, urgency in sales, and the integration of people and process to scale companies successfully. The discussion also explores Pat's influe…
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373: Transformational Discipline: Developing Better Leaders & Team Dynamics Through Discipline
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In this episode, we delve into the critical balance coaches must strike between permissiveness and authoritarianism. We explore the reasons coaches may lean towards permissiveness, such as the desire to win, avoiding conflict, and fostering a positive environment for players. The discussion highlights common justifications for accepting subpar perf…
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#079 How my Burnout led me to build a T.H.R.I.V.E.-ing business
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Send us a text On October 31, 2022, I walked into my boss' office in my black-eyed pea costume and announced that I was leaving. Today, my THRIVE Culture Framework allows me to meet organizations where they are and help them create a culture where their employees have an opportunity to thrive, without burning out. I hope you enjoy this episode. I'd…
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Empathy Isn’t Easy, Accountability Isn’t Optional - Jill Harris - Coach2Scale - Episode # 63
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In this episode of Coach2Scale, Matt Benelli engages in a thought-provoking conversation with Jill Harris, VP of Sales for North America at GoTo. Jill shares her insight on balancing empathy and accountability in sales coaching. She emphasizes the importance of asking the right questions and fostering a collaborative environment when it comes to sa…
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372: Becoming a Better Sports Parent: Strategies for Success and Fulfillment
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In this episode of the Coaching Culture Podcast, hosts JP & Nate welcome back John O’Sullivan and Dr. Jerry Lynch, two esteemed guests with a wealth of experience in sports and parenting. With their children having gone through collegiate sports, John and Jerry share valuable insights and lessons learned from their journeys. John, founder of the Ch…
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#078 Financial Wellness as a Component of Culture with Irma Neal
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Send us a text This week as we look at organizational culture, my guest and I talk about how an employer has the opportunity to look more at the whole person and meet them where they are in the workplace. This approach can only help your productivity and profitability. During our conversation, we talk about two important topics. Financial Wellness …
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Don’t Wait to Lead - Steve Boss - Coach2Scale - Episode # 62
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Today host Matt Benelli engages in a thought-provoking conversation with sales leader Steve Boss. The discussion spans a variety of topics, including effective sales coaching, the challenges of transitioning to management, and the importance of self-advocacy and mentorship. Highlighting the significance of managing both up and down within an organi…
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Episode 371: Navigating the Mental Game: Strategies for Coaches and Parents with Coach Bre
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In this episode of the Coaching Culture Podcast, hosts JP Nerbun and Betsy Butterick welcome Coach Bre, a certified mental performance coach and co-founder of The Elite Competitor. With a focus on empowering female athletes in high school sports, Coach Bre shares her innovative mom-daughter approach to mental training, which has positively impacted…
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#077 Using Processes and Systems to Enhance Culture with Alane Boyd
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Send us a text If you are already familiar with my THRIVE culture framework then you know that the H in THRIVE stands for Helpful Processes and systems. This is the second episode that I’ve had a guest that has built a business around the use of tools like Asana, but I feel so strongly about the benefits to culture when you have processes in place …
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Potential Realized, Impact Delivered - Michelle Benfer - Coach2Scale - Episode # 61
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In this episode of Coach to Scale, host Matt Benelli interviews Michelle Benfer, the SVP of Revenue at Bill.com. Michelle shares insights on leadership, coaching, and the shift from a linear career perspective to a portfolio approach. They delve into the importance of developing teams, breaking free from the 'sink or swim' mentality, and using data…
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370: Onboarding Coaches- The Essential Role of Head Coaches in Building Coaching Staff Culture
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In this episode, we delve into the significant challenges that coaches face when they transition into head coaching roles or advance in their careers. We discuss the intricate dynamics of leading adult coaching staff, emphasizing the importance of building trust, hiring the right individuals, and developing their skills. Key topics include the comp…
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#076 Culture Insights from a CTO with Corey Spitzer
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Send us a text My conversation this week was with Corey Spitzer and it was SO good. Corey is a Fractional CTO (or Chief Technology Officer) with over 20 years of software engineering expertise and a decade of startup experience. Today Corey specializes in providing companies with strategic technical guidance and leadership, ensuring they navigate t…
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Transforming Sales From Enablement to Behavior Change - Jerry Pharr - Coach2Scale - Episode # 60
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In this episode of Coach2Scale, Matt Benelli talks with Jerry Pharr, Head of Global Commercial Operations & Excellence at Varicent. As a former salesperson who shifted to sales enablement, he now focuses on behavior change rather than just learning outcomes. Jerry shares insights on building coalitions of willing managers, leveraging technology for…
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369: Unlocking Wisdom: Dr. Michael Gervais on Mentorship and Mental Skills Training
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In this episode of the Coaching Culture Podcast, hosts JP Nerbun and Betsy Butterick welcome back Dr. Michael Gervais to continue their discussion on mindfulness, meditation, and the importance of engaging with wise individuals. Dr. Gervais emphasizes the role of these mentors in providing reflective insights rather than just offering advice. The c…
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#075 Humanizing Your Organization with Ken Schmidt
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Send us a text I had such a great conversation with my guest Ken Schmidt this week. One of Ken’s great career successes came from his formerly held leadership role in Harley-Davidson Motor Company’s against-all-odds turnaround from the brink of financial ruin to global dominance during the 1990s. That transformation was based on his highly unconven…
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Q3 Top 10 Takeaways - Coach2Scale - Episode # 059
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Today we have a special episode. Host Matt Benelli discusses the top ten takeaways from the twelve guests featured on Coach2Scale this quarter. Grab a coffee and listen to this episode, which highlights the key advice proven sales leaders have implemented in order to craft better, stronger teams. You don’t want to miss this! Episodes Mentioned Just…
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Episode 368: Mindfulness and Mastery With Michael Gervais: Essential Psychological Skills for Coaches
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In this episode, we welcome Dr. Michael Gervais, a leading high-performance psychologist and the founder of the Finding Mastery podcast. With a wealth of experience working with top professionals across various fields, Dr. Gervais shares insights into the crucial relationship between the mind and human performance. Our conversation focuses on the r…
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The Goldilocks Zone of Sales - Mark Kosoglow - Coach2Scale - Episode # 058
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For today’s episode, Matt Benelli is joined by Mark Kosoglow, a seasoned sales leader and coach. Mark emphasizes the importance of teaching solid techniques from the start and argues against the belief that more activity is better. Instead, he advocates for better quality coaching. The discussion covers the significance of hiring for traits over sk…
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Episode 367: Validation: Managing Big Emotions Through Active Listening
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In this episode, we explore effective communication techniques that foster connection and understanding, particularly in challenging conversations. The episode emphasizes the importance of building bridges through emotional validation in both coaching and personal relationships, providing listeners with valuable insights on how to improve their own…
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Send us a text Excited to share my FREE Workshop on September 26 at 1 PM ET. Sign up here: https://culturecoachwendy.com/freeworkshop/ I believe that Purpose drives Performance. A clear mission gives meaning and direction to the team’s efforts. First, it offers a compelling “why” And, as we’ve discussed knowing your ‘why’ is so important to connect…
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Climbing the Career Jungle Gym - Tanya Faddoul - Coach2Scale - Episode # 057
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In this episode of Coach2Scale, host Matt Benelli engages with Tanya Fadool, VP of Customer Innovation at DocuSign, to discuss her unique career journey likened to a 'jungle gym'. Tanya shares valuable insights on the significance of diverse teams, imposter syndrome's impact, and innovation's vital role in sales. They also discuss the importance of…
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Episode 366: Transforming Coaching: CJ Stewart's Trauma-Informed Approach to Leadership in Sports
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In this episode of the Coaching Culture Podcast, hosts JP Nerbun and Nate Sanderson welcome back CJ Stewart. The discussion centers around the concept of accountability in coaching, emphasizing the importance of maintaining high standards while adopting a trauma-informed approach. CJ shares insights from his experiences, highlighting how research a…
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#073 Building an Agency Culture with CEO Gaby Neves
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Send us a text Sign up for my FREE Culture Check-In Workshop on Thursday, September 26th at http://CultureCoachWendy.com/freeworkshop My guest today is Gaby Neves. Gaby has over 17 years of experience running Factory360, one of the top award-winning brand activation agencies in the U.S. with clients such as Meta, Amazon, Lacoste and Spotify. Gaby h…
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Coaching, Commitment, & Authenticity - Baron Baptiste - Coach2Scale - Episode # 056
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In this week’s episode of Coach to Scale, host Matt Benelli interviews Baron Baptiste, Founder of Baptiste Power Vinyasa Yoga and host of the Disrupt the Drift Podcast! Baron shares his journey from growing up with America's yoga pioneers to becoming a peak performance specialist for the Philadelphia Eagles and a successful author. He discusses the…
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Episode 365: From the Field to Life: Core Values and Coaching Young Black Athletes
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In this Coaching Culture Podcast episode featuring CJ Stewart, a former professional baseball player and founder of the LEAD organization, the discussion centers around the critical role of values in coaching young Black men. CJ emphasizes that while talent and opportunity are essential, they are not sufficient for long-term success. Instead, a str…
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#072 Building an Unstoppable Culture with CEO Garrett Delph
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Send us a text Garrett Delph is Founder and CEO of Clarity Ops. He is a serial entrepreneur and inspiring leader with a remarkable track record. He has founded three successful businesses, collectively generating over $40 million in revenue. As Founder, CEO, and Managing Operating Partner, he has guided leadership teams of over 500 employees. His e…
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Coaching is a Two Way Street - Satya Bhandary - Coach2Scale - Episode # 055
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In this insightful episode of Coach2Scale, host Matt welcomes Satya Bhanday, SVP and Global Head of Modernization at MLogica. Satya shares his extensive experience in building and leading teams across the globe, including his time at Oracle and NIIT. The conversation delves into the myths of one-way coaching and the importance of a two-way learning…
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Episode 364: Strategies for Coaching Your Team vs Individual Players
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Exploring the concept of coaching your team versus coaching individual players, JP, Nate & Betsy reflect on a phrase from an interview with Shaka Smart, head men's basketball coach at Marquette University. They discuss the distinction between team and player coaching, pondering how the two intersect when it comes to team culture. Drawing insights f…
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#071 Four Signs Your Culture May Need Help
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Send us a text Episodes are moving to Wednesdays!! Join the Culture Compass newsletter for culture tips and the latest updates on The Culture Coach events and programs at https://culturecoachwendy.com/ Here are four signs that you may need to work on your culture: One of the most obvious signs is lack of engagement by your employees. Maybe even som…
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AI - Your Replacement or Your Edge? - Ben Rey - Coach2Scale - Episode # 054
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In this episode of Coach2Scale, Matt welcomes Ben Ray, the Chief Revenue Officer at TeikaMetrics. Ben explores and debunks the myth that only one personality type is successful in sales, emphasizing the value of diverse skill sets and approaches. The conversation moves to changes in the sales profession post-pandemic, touching on the hybrid and rem…
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Episode 363: Shaka Smart on How to Grow through Losing and Knowing What’s Enough Part 2
34:38
34:38
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34:38
In this episode, Shaka Smart delves into how coaches navigate challenges like losing and self-doubt. He emphasizes mindset, behaviors, and personal disciplines such as journaling. Shaka goes beyond coaching cliches to demonstrate how to embody these principles and grow as a leader. Tune in to the Coaching Culture Podcast for valuable insights on le…
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#070 The Culture Fix with Will Scott
28:31
28:31
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28:31
Send us a text My guest this week is Will Scott. Author of The Culture Fix and founder of The Culture Fix Academy, Will has helped hundreds of businesses around the world fulfill their corporate culture dreams. He leads workshops and speaks regularly using his Alive, Thrive & Drive methodology and is host of The Culture Fix podcast. His 25 year spa…
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Words Matter - Mike Sadler - Coach2Scale - Episode # 053
50:43
50:43
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50:43
In this episode of Coach2Scale, Matt interviews Mike Sadler, the Senior Vice President and General Manager of the Americas at SimilarWeb. They discuss common myths in sales leadership, such as the misconception that cold calling is dead and the importance of having a system and process in place. Mike emphasizes the significance of direct communicat…
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#129: Navigating Non-Linear Leadership | with Milica Wojno
31:03
31:03
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31:03
How are you adapting your leadership style to meet the evolving needs of today's workforce? Join hosts J.R. and Lucas Flatter as they discuss the evolving landscape of leadership with guest Milica Wojno, a professional services leader from Australia. This insightful conversation explores the challenges of modern leadership, particularly the generat…
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Episode 362: Shaka Smart on Coaching Identity, Team Culture Time, and the Importance of Morning Routines
33:36
33:36
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33:36
Today on the Coaching Culture Podcast, we welcome Shaka Smart, a highly respected basketball coach known for his energetic coaching style and impressive team culture. In this episode, we explore Shaka's coaching influences, the evolution of his identity, his unique approach to team culture, and the importance of extreme responsibility and letting g…
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