130. Author Austin Frerick on the Barons that Control Our Food

Willoughby Hills with Heath Racela

Author Austin Frerick's new book Barons: Money, Power, and the Corruption of America's Food Industry looks at seven sectors of the American food system, profiling the company that dominates each of those markets. Some are familiar names like Cargill, Wal-Mart, and Driscoll’s. Others are foreign companies or giant conglomerates that are hardly household names but which still exert massive control over how we eat. Perhaps the most surprising revelation in the book is just how much has changed and consolidated in the last two decades.

A native of Iowa, Austin also shares personal anecdotes throughout the book of how he has seen the landscapes and towns of his childhood shaped by the consolidation of our food markets.

Austin has advised candidates Elizabeth Warren, Bernie Sanders, and Pete Buttigieg on agricultural policy before ultimately serving as Co-Chair of the Biden campaign’s Agriculture Antitrust Policy Committee. He is a Fellow of the Thurman Arnold Project at Yale University, an initiative that brings together faculty, students, and scholars to collaborate on research related to competition policy and antitrust enforcement. He also serves on the Board of Directors for Common Good Iowa as Vice President and the Socially Responsible Agriculture Project as Treasurer. In 2022, The Advocate named him a "Champion of Pride.”

Get full access to Willoughby Hills at heathracela.substack.com/subscribe