Areej Noor built STATEMENT Films, and now she's expanding to highlight African creators

What's Next Podcast with Umindi Francis

Areej Noor is a writer, producer, political analyst, and entrepreneur. She is the founder of STATEMENT, which began as a film production and content company but is currently expanding to include a trade publication focused on the African entertainment industry and a creative studio for African creators.

In this episode, Areej talks about expanding STATEMENT's vision, including its focus on bridging the gap between the market and African women creators.

She also shares her journey of working in U.S. foreign policy, becoming an entrepreneur in the film industry, her challenges as a woman of color in the media, and the importance of creating a company that supports African women.

Find STATEMENT on Instagram @statement_africa. And for more on Areej, go to areejnoor.com.

About Umindi

Umindi Francis is the CEO and founder of the award-winning global brand consulting firm UFCG. She has led strategy and marketing for some of the world's leading brands, such as Louis Vuitton, Bottega Veneta, and Bumble. Over the years, she has worked with celebrities and numerous brands, ranging from The New York Times to the United States Institute of Peace, as a business strategy adviser. Umindi has been featured in a number of publications, including Time, New York, and Vogue, and is the recipient of a United States Congressional Recognition for Business Achievement.

Follow Umindi on Instagram @Umindi360 and on Linkedin here and the podcast @whatsnextwithumindi.