From University Project To Billion-Dollar Exit: SIGNAVIO - Together As One – With Signavio Co-Founder & CEO Gero Decker Unicorn Bakery - For The World's Most Ambitious Founders & Teams podcast

Fabian Tausch द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Fabian Tausch या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

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From University Project to Billion-Dollar Exit: SIGNAVIO - Together As One – with Signavio Co-Founder & CEO Gero Decker

8d ago 1:33:03

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MP3•एपिसोड होम

On March 5th, 2021, SAP acquired Signavio for a billion dollars – this marks one of the largest Tech Exits in the German market to date.

How does a university side project become a billion-dollar acquisition?

In this episode, Gero Decker, co-founder of Signavio, shares the incredible journey of building the company – from its roots as an open-source project to bootstrapping, scaling, and eventually being acquired by SAP for over a billion dollars.

Learn about the pivotal moments, the role of timing, and how a strong team culture propelled Signavio to success, even when the odds were against them.

What you’ll learn:

How a university project turned into a profitable company
Why customer feedback and bootstrapping were critical in the early days
How creative lead generation methods (like the "Hare Krishna Method") made a difference
Why team culture and timing played a vital role in success
How the billion-dollar SAP acquisition unfolded and the dynamics of negotiation

MORE UNICORN BAKERY:

https://zez.am/unicornbakery

More about Gero Decker:

LinkedIn: https://de.linkedin.com/in/gerodecker

Website: https://www.signavio.com/de/

Where to get the Book: Amazon: https://links.unicornbakery.de/signavio

Spotify Audio Book: https://links.unicornbakery.de/signavio-audio-book

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https://www.tactics.unicornbakery.de/

Marker:

(00:00:00) Why were so many coincidences necessary for Signavio to even be founded?

(00:05:00) How did the Signavio story unfold?

(00:12:10) From open source to profitable company: The milestones

(00:21:22) Equity & founding team: The starting point for Signavio

(00:27:54) Prioritization & team spirit in a small team

(00:31:11) Product & growth in 2010

(00:34:46) Lead generation & the failure of conversion

(00:42:02) First Go-to-market motion at Signavio

(00:46:52) First customers: The challenges with Customer Success

(00:52:42) From bootstrapped to VC case – why now & what changed?

(00:59:13) Fast-growing company: How do you maintain focus?

(01:07:54) The impact of the COVID-19 pandemic on Signavio

(01:13:04) The Path & Negotiation to the SAP Acquisition

(01:17:14) The Future of SAP Signavio

(01:21:37) The Lesson: Lifting Up Each Other

65 एपिसोडस

#Business #Fabian Tausch #Entrepreneur