How to Transition into a Real Estate Career with Leanne Pratt | Total Agent Access

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Leanne Pratt, a realtor based in Calgary, shares her journey from a retail career to becoming a successful real estate agent. She discusses the challenges and rewards of transitioning to a new industry and the importance of organization and client care. Leanne also reflects on the impact of COVID-19 on her career and the freedom she found in working for herself. She emphasizes the joy of helping clients achieve their goals and the importance of attracting dream clients through building relationships. Leanne Pratt discusses the importance of building genuine relationships in the real estate industry and how it can lead to organic business growth. She also addresses the changing perceptions of realtors and the need for authenticity in marketing. Leanne emphasizes the importance of work-life balance and continuous learning for real estate agents. She shares her excitement for the future of her real estate business and the opportunities it presents. Leanne provides three actionable takeaways for agents, including getting involved in the community, focusing on client retention, and prioritizing continuous learning. She also discusses the challenges in organized real estate and the need for training and mentorship. Lastly, Leanne talks about her involvement in giving back to the community and shares a guiding quote that has influenced her life.
Links:
Instagram: @leanne.realestate
Website: viewcalgaryhomes.com
Takeaways
🔥Transitioning from a different career to real estate requires adaptability and a willingness to learn.
🔥Organization and client care are crucial skills for success in the real estate industry.
🔥The COVID-19 pandemic presented challenges but also opportunities for growth and adaptation.
🔥Building relationships and attracting dream clients are key to a fulfilling real estate career.
Chapters
00:00 Introduction and Background
04:04 Transition from Retail to Real Estate
07:04 Starting a Real Estate Career
09:33 Impact of COVID-19
13:03 Lessons Learned from Retail
20:19 Finding Freedom and Happiness
22:07 Aha Moments and Personal Growth
23:51 Attracting Dream Clients
26:19 Building Genuine Relationships
28:05 Changing Perceptions of Realtors
30:15 Marketing Secrets and Being Genuine
33:57 Work-Life Balance and Continuous Learning
36:00 Excitement for the Future of Real Estate Business
38:09 Three Actionable Takeaways for Agents
41:54 Challenges in Organized Real Estate
46:32 Giving Back to the Community
50:54 Resurrecting a Real Estate Business in a New World
51:26 Guiding Quote in Life