The Role of Fun and Play in Life and Business Finding Joy and Fun in Marketing with Bradley Morris

Top Shelf Creator

Summary

Bradley T. Morris, founder of Majic Media and Majic Kids, shares his journey as a creator and entrepreneur. He discusses the importance of fun and play in both personal and professional life. Bradley talks about how he got into writing children's books and the power of audio stories. He also highlights the involvement of his son in the business and the valuable lessons he has learned as a young entrepreneur. Bradley emphasizes the need to foster creativity and entrepreneurial spirit in children and the importance of including them in the business process. He also discusses the challenges and rewards of being a creative entrepreneur and the balance between artistry and business. Bradley T. Morris shares his experience of realizing that social media had taken over his thoughts and actions, leading him to delete his accounts. He then discusses his alternative approach to growing his business without social media, focusing on relationship-based marketing strategies. One of his successful strategies is creating a signature workshop and touring it from stage to stage, which has resulted in significant email list growth and sales. He emphasizes the importance of building relationships, finding joy and fun in marketing, and creating a community of like-minded creators.

Takeaways

The importance of fun and play in personal and professional life

The power of audio stories in engaging children and reducing screen time

The value of including children in the business process and fostering their creativity

The challenges and rewards of being a creative entrepreneur and balancing artistry and business Social media can consume our thoughts and actions, leading to a loss of presence and authenticity.

Building relationships and focusing on relationship-based marketing strategies can be more effective than relying solely on social media.

Creating a signature workshop and touring it from stage to stage can lead to significant email list growth and sales.

Finding joy and fun in marketing can have a positive impact on creativity and attract others to your work.

Building a community of like-minded creators can provide support, inspiration, and valuable feedback.

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Kabrina Ashley is a former Disney Trainer and Cast Member, positioning expert, speaker, and author. She has been featured by The Thing, DataTune, ConvertKit, Interact, and MailCon. She specializes in messaging alignment for businesses to accelerate growth and give them a clear place to point to for their teams. Kabrina integrates brain science, psychology, and generational studies to help leaders create raving fans that come back again and again.

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