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Chapter 9: Choosing the Right Trust Signals in a Post-Truth World
Manage episode 364208595 series 3466495
Scott Baradell द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Scott Baradell या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Choosing the right trust signals in a post-truth world can be challenging. In a world where consumers are increasingly skeptical of traditional markers of credibility, it's more important than ever for businesses to use trust signals that are specific, transparent, and verifiable. In this episode of the Trust Signals podcast, Scott highlights the significance of trustworthy customer reviews from verified purchasers and emphasizes the importance of avoiding easily manipulable trust signals, such as fake reviews or testimonials. He also emphasizes the need for businesses to actively engage with their customers to build trust and credibility. Tune in to learn how you can improve customer trust and increase conversions by selecting the right trust signals for your business.
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