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Nostalgia, Storytelling, and the Power of Pecans with Stephanie Stuckey
Manage episode 434348962 series 2801738
Benno Duenkelsbuehler द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Benno Duenkelsbuehler या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Are you looking for a Third Growth Option ℠ ?
Stephanie Stuckey shares the inspiring story of reviving her grandfather's iconic roadside chain, Stuckey's Corporation, in 2019. In this episode, we explore the challenges she faced and how she balanced honoring the past with innovative strategies to breathe new life into the beloved brand. You'll learn about the concept of "now-stalgia" and why the universal allure of road trips, freedom, and adventure makes Stuckey's revival such a compelling story.
But it's not just about pecan log rolls and road trips. Stephanie also reveals how Stuckey's leverages storytelling and the patriotic pecan to create genuine connections with customers. From the historical significance of pecans to using LinkedIn posts to drive B2B sales, this episode covers the intricate effort behind getting products on store shelves. You'll also hear about Stephanie's personal journey, culminating in her book "Unstuck," and discover the secrets behind substantial growth, authentic branding, and the soul of a business rooted in American history. Tune in for valuable lessons on building a brand with authenticity and heart.
Always growing.
Benno Duenkelsbuehler
CEO & Chief Sherpa of (re)ALIGN
अध्यायों
1. Nostalgia, Storytelling, and the Power of Pecans with Stephanie Stuckey (00:00:00)
2. Reviving Stuckey's (00:00:01)
3. Connecting People Through Storytelling and Pecans (00:09:48)
4. Driving Sales Through Social Media (00:17:36)
154 एपिसोडस
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