897: Making a Difference and a Profit: Inside Talitha Coffee’s Mission-Driven Business

The Strategy Hour Podcast: Systems and Marketing for Service Based Businesses with Boss Project

I’m so thrilled to interview two guests who are not only making waves in the coffee industry but also making a profound difference in the fight against human trafficking. Jenny Barber is the co-founder of Talitha Coffee Roasters, and her vision is to use the coffee industry as a platform to provide survivors with jobs, training, housing, healthcare, and counseling. Joining her is Mark Becklund, Vice President of Product and Growth at Talitha Coffee Roasters, who plays a key role in ensuring that every cup of coffee tastes great and contributes to the company’s true mission and goal.

Talitha Coffee - every purchase helps support survivors of human trafficking

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Episode Highlights

• Turning a Personal Experience into a Mission-Driven Business [0:02:59]
• How to be Highly Profitable and Hugely Impactful [0:07:31]
• Participating in the Story and Scale of Talitha Coffee Roasters [0:15:02]
• Creating ‘Talitha’ to Center the Story of Survivors [0:27:14]
• Prioritizing Your Life to Make a Difference [0:38:50]

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