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Gaming & The Call Of Data ft. Bharat Bhatia & Nishant Jaiswal | Ankur Gattani | WebEngage
Manage episode 436768410 series 3555870
Ankur Gattani द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Ankur Gattani या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
In the 52nd episode of The State Of Retention Marketing podcast, Ankur takes you through the ins and outs of data-driven marketing in gaming companies. He is joined by two illustrious VPs of marketing, namely Bharat Bhatia and Nishant Jaiswal, from Junglee Games and Zupee, respectively.
This is a crossover episode where we blend key parts from two of our previous episodes featuring the aforementioned guests to spotlight the common themes and quandaries that make up the life of leaders as well as retention marketers at gaming companies.
- (00:00) - Introduction
- (00:49) - Gaming As A Space
- (04:15) - Data In-Game Marketing
- (09:44) - Gaming Intelligence
- (26:20) - Intervention Strategies
- (38:26) - Individualization
- (45:46) - What Do Retention Roadmaps Look Like?
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