Is your inbound sales process as good as your outbound?

The Shift Control Sales Podcast

My work recently with a client has put me on the other side of the buyer - seller relationship, as we build a new business development team. I have been amazed at the approach taken to my interest in their 'Sales SaaS' resulting with the feeling that outbound sales are deemed more precious than their inbound counterparts. In the podcast I go a little deeper in the experience and reference some good examples of BANT, MEDDIC, ANUM and GPCTBA/C&I (interesting methodology thats designed especially for inbound sales. Linkedin get a solid reference based on the fact that they are very good at what they do...very, very good... Let me know what you think.