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Yaagneshwaran Ganesh द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Yaagneshwaran Ganesh या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal
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Go from 0 to 25k in web traffic in 6 months: with Jakub Rudnik

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Manage episode 365271245 series 3473624
Yaagneshwaran Ganesh द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Yaagneshwaran Ganesh या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal

In this episode of The SaaS Sprints Podcast, Jakub Rudnik shares how he in his previous role at Scribe, took the website traffic from 0 to 25k in 6 months. Jakub is currently the Director of Content Marketing at ActiveCampaign.

In this episode, Jakub covers the following topics:

  • How content marketing strategy is different for horizontal SaaS vs. Vertical SaaS
  • His scalable method for arriving at content topics and aligning it to marketing goals
  • How to measure content success, and a lot more.

If you're looking to increase your website traffic quickly and also improve conversion, then this episode is for you!

Chapters:

00:00 - Intro

01:36 - Content approach at G2 vs.Scribe vs. ActiveCampaign

05:33 - Choosing content marketing topics

10:11 - Customer language vs keyword search volume

12:25 - Content marketing approach at ActiveCampaign

14:46 - When and when not to use AI for content creation

16:48 - Content strategy for horizontal SaaS vs. vertical SaaS

19:47 - Most important content metric to measure

23:00 - Intent and conversion percentages

24:53 - LinkedIn's role in the content marketing mix

29:10 - Rapid Fire Questions

39:30 - Connect with Jakub on LinkedIn

40:00 - Parting msg: Try to find ways to solve problems with content

🍁 𝗔𝗯𝗼𝘂𝘁 𝗦𝗮𝗮𝗦 𝗦𝗽𝗿𝗶𝗻𝘁𝘀 🍁

SaaS Sprints is a content marketing agency that helps SaaS drive revenue with content that ranks, brings qualified traffic, and converts. If you are looking for domain experts in SaaS to build your content strategy and also create content you can swear by, let's talk!

No more dealing with project managers or junior writers without domain expertise. You talk to us, and we deliver -- without losing anything in the game of telephone.

💌 Connect with Jakub Rudnik💌
➟ Linkedin 🔗 https://www.linkedin.com/in/jakubrudnik/

➟ The Sprinter (newsletter)
https://www.linkedin.com/newsletters/7063723586229858304/

𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹

➟ Linkedin 🔗https://www.linkedin.com/company/saas-sprints/

➟ Twitter 🔗https://twitter.com/SaaS_Sprints

#saas #contentmarketing #contentcreation

𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:

content marketing

website traffic

content marketing tips

the saas sprints podcast

active campaign

b2b marketing

lead generation

google search console

  continue reading

21 एपिसोडस

Artwork
iconसाझा करें
 
Manage episode 365271245 series 3473624
Yaagneshwaran Ganesh द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Yaagneshwaran Ganesh या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal

In this episode of The SaaS Sprints Podcast, Jakub Rudnik shares how he in his previous role at Scribe, took the website traffic from 0 to 25k in 6 months. Jakub is currently the Director of Content Marketing at ActiveCampaign.

In this episode, Jakub covers the following topics:

  • How content marketing strategy is different for horizontal SaaS vs. Vertical SaaS
  • His scalable method for arriving at content topics and aligning it to marketing goals
  • How to measure content success, and a lot more.

If you're looking to increase your website traffic quickly and also improve conversion, then this episode is for you!

Chapters:

00:00 - Intro

01:36 - Content approach at G2 vs.Scribe vs. ActiveCampaign

05:33 - Choosing content marketing topics

10:11 - Customer language vs keyword search volume

12:25 - Content marketing approach at ActiveCampaign

14:46 - When and when not to use AI for content creation

16:48 - Content strategy for horizontal SaaS vs. vertical SaaS

19:47 - Most important content metric to measure

23:00 - Intent and conversion percentages

24:53 - LinkedIn's role in the content marketing mix

29:10 - Rapid Fire Questions

39:30 - Connect with Jakub on LinkedIn

40:00 - Parting msg: Try to find ways to solve problems with content

🍁 𝗔𝗯𝗼𝘂𝘁 𝗦𝗮𝗮𝗦 𝗦𝗽𝗿𝗶𝗻𝘁𝘀 🍁

SaaS Sprints is a content marketing agency that helps SaaS drive revenue with content that ranks, brings qualified traffic, and converts. If you are looking for domain experts in SaaS to build your content strategy and also create content you can swear by, let's talk!

No more dealing with project managers or junior writers without domain expertise. You talk to us, and we deliver -- without losing anything in the game of telephone.

💌 Connect with Jakub Rudnik💌
➟ Linkedin 🔗 https://www.linkedin.com/in/jakubrudnik/

➟ The Sprinter (newsletter)
https://www.linkedin.com/newsletters/7063723586229858304/

𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹

➟ Linkedin 🔗https://www.linkedin.com/company/saas-sprints/

➟ Twitter 🔗https://twitter.com/SaaS_Sprints

#saas #contentmarketing #contentcreation

𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:

content marketing

website traffic

content marketing tips

the saas sprints podcast

active campaign

b2b marketing

lead generation

google search console

  continue reading

21 एपिसोडस

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