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S1E14 | Event Marketing Demystified: Measuring Impact & Maximising Returns! | Sian Jenkins
Manage episode 367791116 series 3438071
Ben Shipley - Trust The Process and Ben Shipley - Chief Growth Officer at Trust The Process द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Ben Shipley - Trust The Process and Ben Shipley - Chief Growth Officer at Trust The Process या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Event marketing is an ultimate winning strategy for savvy businesses looking to turbocharge their brand awareness, engage target audiences and skyrocket customer acquisition.
But here's the burning question: How can you measure its impact and ensure a return on investment? 🤔
In this episode of The Rev Up podcast, host Ben Shipley, Chief Growth Officer at Trust the Process, is joined by special guest Sian Jenkins, APAC Marketing Director at Genesys. Sian has over 15 years experience working in Marketing, primarily across the events industry. She joins us to share insights that will revolutionise your event marketing game.
Key Takeaways:
🎯 Hear the secret to measure event marketing impact, from direct leads to brand awareness metrics.
🚀 Assemble a marketing dream team with the perfect blend of skills for next-level performance.
💡 Learn the trick to gaining an unparalleled understanding of your customers needs and wants to shape messaging that genuinely resonates.
Are you ready to revolutionise your event marketing?
Connect With Us:
Instagram: @trusttprocess
LinkedIn: www.linkedin.com/company/trust-the-process
Website: www.trusttheprocess.com.au
Learn more about Sian Jenkins here: https://www.linkedin.com/in/sianjenkins1/
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