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How to Build a Marketplace with Innovation at the Core featuring Trisha Bantigue of Queenly
Manage episode 422026904 series 3272592
Sapna Shah द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Sapna Shah या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Everyone knows that markteplaces are hard to build. And apparel marketplaces are even harder. This episode features Trisha Bantigue, CEO of formalwear marketplace Queenly, who talks about how she built a fashion marketplace using tech innovation to create a better, stickier customer experience, in an apparel sector that has historically had low trust, low frequency and high return rates.
Topics:
- How Trisha’s background made her uniquely qualified to start Queenly
- Why starting with power users was important and why she chose to start with a P2P marketplace
- Why and how adding brands to the marketplace made sense for Queenly
- The various technologies that Queenly has built and incorporated into the app
- Why Trisha believes the tech Queenly built works well for them
- How Queenly started selling their virtual try-on as an API to other brands
- Why your “why” is so important in the startup journey
Music by Eino Toivanen, kongano.com
Learn more at Retail X Series and follow @retailxseries on Twitter and Instagram.
To submit a pitch or to find out more about Sapna Shah, check out Red Giraffe Advisors.
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