EP287 Harvesting Perfection: Unveiling the AUTUMNCRISP® Grape with Jennifer Sanchez, VP of Marketing at Sun World
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In this episode, Lori Taylor interviews Jennifer Sanchez, the Vice President of Marketing at Sun World.
They discuss the global launch of Sun World's AUTUMNCRISP® grape variety. They also delve into the technology and genetics behind farming, the characteristics that consumers look for in table grapes, and the importance of meeting the needs of growers.
The episode concludes with a description of AUTUMNCRISP® grapes and information on where to learn more about them.
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