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Unpacking the Bonza Aviation Bust
Manage episode 417849778 series 3387541
THE NUMBERS GAME PODCAST PTY LTD, Nick Reilly, Jason Robinson, and Marty Vidakovic द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री THE NUMBERS GAME PODCAST PTY LTD, Nick Reilly, Jason Robinson, and Marty Vidakovic या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Welcome to Episode 176 of The Numbers Game. Can a new airline succeed in Australia’s competitive landscape? In this episode, we go through the rise and fall of Bonza Aviation, examining their business model, marketing strategy and what may have contributed to its failure.
On this episode, we discuss:
- Jason’s London Marathon Adventure
- Analysing the Collapse of Bonza Aviation
- Limitations of Bonza's app-only booking system
- The Bonza Aviation business model
- Bonza's marketing strategy
- The challenges of starting a new airline
- The competitive landscape in the airline industry
Check out the free resources from Inovayt here.
Send us an email: hello@thenumbersgamepodcast.com.au
The Numbers Game is brought to you by Future Advisory & Inovayt.
Hosts:
Nick Reilly
Jason Robinson
Martin Vidakovic
This podcast is produced by VIDPOD.
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