Player FM ऐप के साथ ऑफ़लाइन जाएं!
463: How to Use Storytelling in Healthcare Marketing to Change Behaviors and Mindsets
Manage episode 330596259 series 1538887
This episode focuses on making the most out of your healthcare marketing by beginning with the end in mind.
Storytelling doesn’t come first in healthcare marketing.
Your marketing strategy does. Start with outlining specific goals you want to achieve based on clearly defined target audiences.
Build your marketing roadmap around what actions you want those target audiences to take. What behaviors and mindsets do you want to change?
Then build your storytelling by, for and about those target audiences in a way that educates and motivates them.
Listen for the No BS nuggets to help you take your healthcare marketing to the next level.
500 एपिसोडस
Manage episode 330596259 series 1538887
This episode focuses on making the most out of your healthcare marketing by beginning with the end in mind.
Storytelling doesn’t come first in healthcare marketing.
Your marketing strategy does. Start with outlining specific goals you want to achieve based on clearly defined target audiences.
Build your marketing roadmap around what actions you want those target audiences to take. What behaviors and mindsets do you want to change?
Then build your storytelling by, for and about those target audiences in a way that educates and motivates them.
Listen for the No BS nuggets to help you take your healthcare marketing to the next level.
500 एपिसोडस
كل الحلقات
×प्लेयर एफएम में आपका स्वागत है!
प्लेयर एफएम वेब को स्कैन कर रहा है उच्च गुणवत्ता वाले पॉडकास्ट आप के आनंद लेंने के लिए अभी। यह सबसे अच्छा पॉडकास्ट एप्प है और यह Android, iPhone और वेब पर काम करता है। उपकरणों में सदस्यता को सिंक करने के लिए साइनअप करें।