I Scaled to $40M Using Creator Flywheels (Here's How) | 032

The Nathan Barry Show

When your systems are set up correctly, everything runs smoothly and efficiently. Over time, you experience faster growth, less effort, and increased profitability.

This week’s episode is a must-watch masterclass on Creator Flywheels—the exact system Nathan used to scale ConvertKit to $40M per year.

Reflecting on past conversations with guests, we explore how implementing flywheels can transform linear processes into self-sustaining cycles of productivity and profit. Learn the steps to set up your own flywheel and discover six real-world examples from top creators, including Sahil Bloom, Codie Sanchez, Rachel Rodgers, and more.

Timestamps:
00:00 Introduction
00:32 Defining Flywheels
02:04 Backstory of Flywheels
03:23 Three Laws of Flywheels
04:54 Nathan's Content Creation Flywheel
06:46 Sahil Bloom's Newsletter Flywheel
12:12 What Makes A Good Flywheel?
14:50 Storygrid's Publishing Flywheel
18:35 Rachel Rodgers' Coaching Flywheel
23:00 Tiago Forte's Implementer Flywheel
29:37 Simon Severino's Podcast Flywheel
33:11 How To Create Your Own Creator Flywheel

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Featured in this episode:
Jim Collins “Good to Great”: https://a.co/d/hrLx7Lp
Creator Flywheels: https://nathanbarry.com/creator-flywheels/
ConvertKit: https://convertkit.com/
Story Grid: https://storygrid.com/
Building a Second Brain: https://www.buildingasecondbrain.com/
Reboot: https://www.reboot.io/
Paperboy Studios: https://www.paperboystudios.co/
Contrarian Thinking: https://contrarianthinking.co/

Highlights:
00:32 Nathan uses Flywheels to challenge the common idea that scaling your business means more effort
06:46 Nathan shares his favourite Creator Flywheel: Sahil Bloom’s million subscriber flywheel
13:19 Two important things to remember when creating a flywheel
33:13 How to start creating flywheels?