S1E04 : “Passion for People: from MedTech Marketing to Professional Coaching”, with Luca Allaria, Certified Professional Coach and Trainer

The Marketing Consultation

Get ready to be inspired by Luca Allaria's journey from a high-profile medtech marketer to becoming a certified professional coach. Luca's story is one of determination and passion for supporting others, finding solutions, and sharing his experience. He found joy in supporting others, and after experiencing the benefits of coaching himself, he decided to pursue it full-time. Since then, he has been coaching leaders and training MBA students at various Swiss universities.

Luca emphasizes the importance of mentors, sponsors, champions, or advisors, who can help us evolve and get better at what we're doing. He believes that coaching is not about fixing people, but a tool to support them in achieving their dreams. He stresses the importance of the coachee having the desire to change, evolve, and grow. Coaching can be helpful in various situations, from uncovering resources to reaching big goals, or even when receiving mixed feedback.

He recommends that when choosing a coach, we should ask whether the coach has a coach or supervisor, as this demonstrates that the coach is self-reflective and can help us to be self-reflective too.

In addition, Luca shares valuable insights on intercultural relationships, highlighting the importance of not assuming anything, always asking, and being open to diversity. He also talks about his perception of the value of doing a MBA and what should be expected.

So tune in to this episode and get ready to be inspired!

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