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50: David O’Neil from Story Trust, Part 1
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Amy Woods Butler, Personal Historian, and Life Story Writer द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Amy Woods Butler, Personal Historian, and Life Story Writer या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
From Life Stories to Business Histories
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David O'Neil founded Story Trust in 2007; several years later, he recognized the natural connection between life stories for individuals and stories that recount the history of a business. His most recent book was an outgrowth of an oral history conducted several years ago. With the upcoming centennial anniversary of the family's company, they reached out to him to create a book of memories, recipes, and memorabilia, with an initial a print run of 2,500 copies.
Early in the life of his company, David decided on a marketing strategy that revolves around networking. Listen as he discusses how he has turned networking breakfast meetings into referrals to new clients.
Links & Stuff
Find David and Story Trust here: https://storytrust.com/
View and excerpt from A Farm Grows in Concord: Celebrating 100 Years of Verrill Farm, the book David created for the family who own the business.
David recommends starting your networking efforts with your local Chamber of Commerce. Here are a few other groups mentioned:
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