EP 151: Team Easties

The Hunt Lift Eat Podcast

In this episode, Carter and Perry interview Jason Marks, the founder of Team Easties. Jason shares his background in the military and how he started his business. He discusses the development of his products, including the ELAMS and the Backcountry Location Marker, and how his experience in special operations influenced their design. Jason also talks about the challenges of starting a business and the cost analysis of producing his products in America. In this conversation, Jason discusses the challenges of manufacturing outdoor gear, including the high cost of materials and labor. He shares his experience of learning to use a sewing machine and how he started his own company, Team Easties. Jason also talks about his innovative products, such as the suppressor cover and the backcountry location marker. He emphasizes the importance of helping others and giving back to the community. Jason concludes by discussing the benefits of collaboration and the positive feedback he has received from customers.

Takeaways

• Starting a business can be challenging, especially without prior business knowledge or experience.
• Designing products that meet specific needs and solve problems can lead to unexpected opportunities.
• Influences from previous careers, such as special operations, can shape the design and functionality of products.
• The process of starting a business involves various aspects, including product development, patenting, manufacturing, and marketing.
• Producing products in America can be more expensive due to factors such as material availability and manufacturing costs. Manufacturing outdoor gear can be expensive due to the high cost of materials and labor.
• Learning to use a sewing machine can be a valuable skill for creating outdoor gear.
• Innovation and creating unique products can set a company apart in the outdoor industry.
• Helping others and giving back to the community is an important aspect of business.
• Collaboration and networking can lead to new opportunities and growth in the outdoor industry.

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