074: Blending Creativity And Data: Navigating The Children’s Toy Industry With Katy Katz The Digital Marketing Mentor podcast

074: Blending Creativity and Data: Navigating the Children’s Toy Industry with Katy Katz

3M ago 45:54

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Danny Gavin द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Danny Gavin या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

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Katy Katz, Head of Digital Marketing and E-Commerce at Basic Fun!, discusses how mentorship, including her mother's early influence, shaped her career and approach to continuous learning in marketing. She emphasizes balancing creativity with data, fostering collaboration, and setting healthy boundaries to build effective growth-driven teams.
Episode Highlights:

Katy says traditional and non-traditional mentorship has always been incredibly important to her, and attributes her dedication to continuous learning in digital marketing from one of her earliest mentors, her mother. She values relationships that allow for mutual growth and learning, which she applies in her role as a leader.
Her unique approach to marketing blends creativity with a data-driven mindset. This balance is critical because she leverages data for e-commerce while fostering creativity in toy marketing.
Katy says it’s easier to set boundaries when working at an agency than in-house because the former always has a clearly defined contract.

Episode Links:

Katy’s LinkedIn
Katy’s X

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अध्यायों

1. 074: Blending Creativity and Data: Navigating the Children’s Toy Industry with Katy Katz (00:00:00)

2. Mentorship and Marketing in Digital (00:00:05)

3. Lessons in Non-Traditional Mentorship (00:06:03)

4. Building Trust in Mentorship & Feedback (00:13:29)

5. Balancing Creativity and Data in Marketing (00:20:42)

6. Marketing Strategies and Childhood Memories (00:34:41)

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