Why Brand Matters To The Future of Office Real Estate

The Caleb Parker Show

Caleb Parker Network and Caleb Parker द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Caleb Parker Network and Caleb Parker या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।

4M ago 39:43

MP3•एपिसोड होम

Featuring Zoe Ellis-Moore

Brand has never been that important in office real estate. But that's about to change.

A strong brand is more than just a logo or a catchy slogan—it's a powerful idea that resonates with customers, building loyalty and trust.

In this episode Brave Founder, Caleb Parker, is joined by Zoe Ellis-Moore, Founder & CEO of Spaces to Places, a firm that partners with flexible workplace brands with research, positioning, marketing and strategic consulting.

In this episode, Caleb & Zoe explore what makes a real estate brand successful in the flex sector, the unique challenges of property branding, the pros & cons of white labeling and why coworking brands might soon become the go-to leasing strategy for office buildings.

Tap here to get your copy of the London Flex Brand Index white paper

This epsisode is sponsored by the Brave Consortium. The Brave Consortium is a collective of companies that help Brave and its landlord partners reposition office assets to meet the evolving needs of modern business.

Learn more here: www.bravecorp.co/brave-consortium

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