How to Start an International Microsoft Security Practice with Asen Petrov, Ep #1

The Business of Microsoft Partners

Building a business from scratch can be a daunting task for even the most seasoned business leaders. Asen Petrov knew he was up for the challenge. After 11 years between HP and Microsoft delivering infrastructure, identity, and enterprise mobility and messaging solutions (in the cloud and on-premises), Asen built the cybersecurity team for the Predica Group in Warsaw, Poland. He grew the team to 30 members in one short year.

Asen took that experience and expertise and launched his own consulting firm, Nuwey (a global Microsoft Consulting Partner). In this episode of the Business of Microsoft Partners, Asen shares the challenges he faced—and overcame—while building a successful international business from the ground up.

You will want to hear this episode if you are interested in...

• [2:06] Why Asen decided to start his own company
• [6:20] What surprised Asen about starting a business
• [9:25] What a typical day-in-the-life looks like
• [13:19] Managing different personalities and cultures
• [16:36] Challenges that Asen faces as a business owner
• [18:55] The transition from Microsoft to Predica
• [22:04] Building Predica’s cyber-security practice
• [27:08] Balancing personality types?
• [31:21] How Asen learned the English language
• [33:25] Growing up under a communist regime
• [36:07] The current security situation in Bulgaria

Connect with Asen Petrov

• Nuwey
• Connect on LinkedIn

Connect With Scott Eastin

• Connect with Scott on LinkedIn

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