Ep 59: How to master LinkedIn as marketers

The Built Environment Marketing Show: marketing strategies and tactics for architects and engineers

Welcome to the latest epsiode of the Built Environment Marketing show hosted by me Ayo Abbas, Marketing Consultant, Content Creator, Speaker and Trainer.

This episode is from a recent live that I did with Stacey Meadwell talking about how marketers can get the most out of LinkedIn. We share tons of practical tips so make sure you have a pen and paper to hand.

In this episode we talk about

• how Chris uses video content and sketching to engage audiences including hhis process for scripting and editing high-quality content
• how he balances his full time job and side projects
• the disconnect between architecture education and realities of practice,
• the importance of reaching beyond the industry to explain architecture's value to the public.
• why more architects should embrace marketing to communicate their skills

Links

Abbas Marketing

Stacey Meadwell

Watch previous episodes of Stacey and Ayo's B2B breakdown Lives

About the show

The Built Environment Marketing Show is a podcast for architects, engineers and marketers who want to do better marketing make sure you check out our sizable back catolgue of interviews and solo episodes if you're facing a marketing challenge.

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