Episode 54: Creating copy that sells for your online presence

The Aligned Business® Podcast with Kelsey Kerslake

Today we’re tackling the topic of copy when it comes to your online business with copywriter extraordinair Christine Blubaugh! Is your product great? Is your design on point? Well the next step is having succinct and engaging copy reaching your clients out there in this crazy online world. We talk about how successful copy guides readers through a journey and allows you to build relationships organically with prospective clients. Christine reveals what makes good copy successful, mistakes to be avoided, and what to look for in a copywriter if you’re in the search for your business. If you’re interested in our chat today, head to her website (http://christineblubaugh.com/5steps) and check out her free guide: “5 Steps to Copy that Stands Out & Sells.” Thanks for listening!