Embracing Life and the Power of Optimism with Michael Yoder

Student of the Game

This week on the Student of the Game podcast, Brad Noll speaks with Michael Yoder, owner of Truth Work Media. In their discussion, Michael talks about his dual roles as a producer and artist, shedding light on the transformative impact of AI on the media industry. He shares his personal and professional journey, along with his unwavering dedication to helping people share their stories. Michael and Brad delve into the topic of fatherhood and emphasize the power of showing up and taking action in life. They also explore how adopting a positive outlook in our interactions with others can have a profound impact on our lives.

Quotes

• “‘Never contribute to malice, but you can contribute to incompetence.’ I think what that's saying is if you can look at everyone and think they're giving and doing the best they can, that's going to transform your life. It's going to transform my life.” -Michael Yoder [32:36]

• “When you don't reach out and engage with your clients, that's the most selfish thing you can do. Because what happens is, if you have clients out there right now, and the story you're telling yourself is, they don't want to hear from me. I don't know what value I can add to them. You think you're doing that to protect the other person. That's actually the most selfish act there is.” -Brad Noll [24:01]

Guest Bio

Michael Yoder, the innovative mind behind Truth Work Media, has been at the forefront of digital storytelling since founding the company in 2016. His journey into the world of media was driven by a passion for technology and a deep curiosity about the evolving dynamics of communication in our interconnected world. Before embarking on this venture, Michael honed his skills in various tech-centric and people centric roles, where he cultivated an innate ability to identify and solve complex challenges. This problem-solving prowess, coupled with his tech obsession, laid the foundation for Truth Work Media – a platform dedicated to empowering individuals and organizations to share their unique stories. Under Michael’s leadership, Truth Work Media has achieved remarkable growth, gaining recognition for its innovative approach to digital storytelling. Michael's keen eye for emerging trends and his commitment to leveraging technology for effective communication have been instrumental in the company's success.

Guest Social Links

https://www.linkedin.com/in/michaelyoder81/

https://truthworkmedia.com/

Timestamps

01:00 Intro

03:56 Michael’s professional journey

05:53 The fundamentals of success in media

08:55 The power of relationships

12:21 Truth Work Media: Everyone has a story

22:46 Creating content

27:18 AI and the changing landscape of media

32:18 Optimism

35:30 Learning to be a great communicator

38:00 Connect with Truth Work Media

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