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04 - Know Your Audience - Mini Marketing June Edition with Abi Jacks
Manage episode 424502550 series 3571756
Abi Jacks and James Brooker, Abi Jacks, and James Brooker द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Abi Jacks and James Brooker, Abi Jacks, and James Brooker या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
It's the June edition of the Mini Marketing series with Abi Jacks.
Today, Abi dives deep into one of the most crucial aspects of marketing—knowing your target audience. Understanding who you are speaking to is foundational, whether you’re engaging parents, participants, or partners within your children’s activity organisation.
Abi discusses the importance of this and also provides a simple, interactive workshop using sticky notes to help you and your team visually map out key characteristics and preferences of your audience segments.
From identifying challenges to understanding communication preferences, this exercise aims to equip you with the insights needed to tailor your marketing efforts effectively.
Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.
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Edited with finesse by Making Digital Real
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