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Turning the Startup Spark Into Something Beautiful, Scalable, and Long Lasting with Samantha Alexander, Co-Founder of bitewell
Manage episode 341677311 series 2885828
Shauna Armitage द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Shauna Armitage या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Samantha Citro Alexander is the Co-Founder of bitewell, a food health company on a mission to improve your health through food. She came onboard as co-founder after a LOT of conversations with the original founder and after asking herself, “Do I believe in the product that we’re building and the problem that we’re solving?”
The answer was yes, and now bitewell is working to change the way we eat.
Prior to co-founding bitewell, Samantha worked at The Estée Lauder Companies as the Chief of Staff to Jane Lauder and as the Director of Integrated Marketing, where she co-created Jefacon, a women’s empowerment and leadership summit celebrating the Beauty of Being a Boss.
In this episode, you will hear:
How Sam’s acting training gave her a strong marketing skill set
- What Sam did to learn how to make every new customer a customer for life
- How Sam met her co-founder and why she decided to join the company full time
- What bitewell looked like in the idea stage and how the founders pivoted
Connect with your host on Instagram at @shauna.armitage and listen to more Startup Renegade stories at www.startuprenegades.com
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