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Corporations are getting CRUDE on social media as a growth hack... Here's what's happening
Manage episode 426773483 series 3546039
Jenna Warriner द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Jenna Warriner या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
This week CTV posted an article questioning whether corporate social media content was chasing edgy trends and getting a tadddd inappropriate. In this episode we talk about where the crude-content trend started, why it "works" so well, and why you, as a small business owner, have a major social media marketing advantage that corporations lack.
We'll also share David Sommer's 3 rules for how towing the line when using comedy in your content (as quoted in CTV), and I'll share one of my own rules for helping my small business clients decipher whether a joke or hot take has gone too far to post or juuuust far enough.
The CTV article mentioned in this episode: https://montreal.ctvnews.ca/provocative-or-crude-do-some-corporate-accounts-go-too-far-on-social-media-1.6941717
Here's the link to the Wendy's Twitter (X) account, also mentioned in this episode.
https://x.com/Wendys?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
✨Tap here to watch a FREE masterclass about “How To Get Clients From Instagram (without wasting hours glued to your phone)"
https://parkdale-republic.lpages.co/evergreen-webinar-registration/
Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours)
https://parkdale-republic.lpages.co/10-sales-calls-new
Tap here to try Later.com (Jenna's favourite social media scheduling software)
https://later.grsm.io/egd652z1q1fk
Music by Jordan Wood
Hosted by Jenna Warriner, Creator of Magic Marketing Machine
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