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Relationships at Scale: Revolutionizing Sales with Smart Automation
Manage episode 441934555 series 3601692
Scott Hartley द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Scott Hartley या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Paul Sokol, a leading expert in sales and marketing automation, shares his wealth of knowledge on creating effective customer journeys. Drawing from his extensive experience, including his time at Infusionsoft (now known as Keap), Paul breaks down the critical components of successful automation strategies.
Highlights include:
- Breaking down the customer journey into it's 3 basic phases
- Tips for designing effective automation strategies
- The "ball and stick" method for mapping customer milestones
- How to create natural, multi-channel communication flows
- Real-world examples of automation in action, from event management to personal follow-ups
Paul's practical advice and innovative approaches provide a roadmap for businesses looking to harness the power of automation while maintaining a personal touch in their customer interactions.
Register for Paul's How To Automate Like A Pro free mini-course here.
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