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Lily Geiger, Founder Figlia
Manage episode 445962257 series 3558049
Kelly Bennett द्वारा प्रदान की गई सामग्री. एपिसोड, ग्राफिक्स और पॉडकास्ट विवरण सहित सभी पॉडकास्ट सामग्री Kelly Bennett या उनके पॉडकास्ट प्लेटफ़ॉर्म पार्टनर द्वारा सीधे अपलोड और प्रदान की जाती है। यदि आपको लगता है कि कोई आपकी अनुमति के बिना आपके कॉपीराइट किए गए कार्य का उपयोग कर रहा है, तो आप यहां बताई गई प्रक्रिया का पालन कर सकते हैं https://hi.player.fm/legal।
Growing up witnessing her father's battle with alcoholism, Lily Geiger became deeply committed to creating a supportive community for individuals choosing a non-drinking lifestyle. Geiger recalls: “When I was growing up with my dad there were not many options for people who didn't drink that felt sophisticated, inviting, and made them feel a part of a social setting where everyone else is drinking.”
Figlia is a manifestation of Lily’s commitment, offering a sophisticated beverage that allows everyone to enjoy the aperitivo experience without the presence of alcohol.
Lily brings us behind the brand of how she’s building and scaling the brand!
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