Impact: Audience Involvement

Storytelling For Business

Impact.

You know it’s important, but how do you make impact when storytelling for business?

In this episode Katie Flamman chats with Chris Lomas from the Charity Hope4.

He shares how being real and relatable on LinkedIn has helped them grow their community. He also emphasises his focus on forming relationships rather than constantly begging for support.

Key Takeaways

• The power of storytelling: By sharing authentic and relatable stories, businesses can create a genuine connection with their audience and rally support for their cause.
• Building relationships: Chris emphasises the importance of building relationships rather than constantly begging for support.
• Connecting people with their own impact: Hope4's approach focuses on connecting individuals with the direct impact they can make through their support. This strategy not only builds trust but also empowers people to be part of the solution and see the tangible results of their contributions.

GUEST INFORMATION

Want to find out more about Hope4’s work to help people impacted by poverty, crime, trafficking and conflict - in Moldova and beyond?

Click for more info: hope4.org

Donate: donorbox.org/hope4donate

Get in touch here: [e-mail]

Want to see Chris storytelling on LinkedIn? Follow him here: linkedin.com/in/chris-lomas

To find out more about your host, check out these links:

www.katieflamman.co.uk

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