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How to Maximize the Value of Your Customer Data | Dale Tuck, CITO of Primerica
Manage episode 363690512 series 3477187
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Companies now have access to tons of customer data -- but are they getting the most value out of it? In this episode of Customer Data Perspectives, host Isaac Sacolick sits down with Dale Tuck, Chief Information Technology Officer, Primerica, to explore how companies can transform their organizations to solve their biggest data challenges – from identifying the right insights, to getting implementations right, and building data-driven teams.
Host: Isaac Sacolick, StarCIO
Guest: Dale Tuck, CITO, Primerica
Related reading:
Understand the role a CIO plays when selecting a CDP
Learn how to integrate a CDP into your MarTech stack
See how CDPs can enable successful digital transformation
For the full transcript and additional insights, visit www.cdp.com.
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